Martin (1992) said that by understanding organisational culture, you understand organisational life more. If you know the atmosphere that is embedded within the working environment you tend to develop an understanding of the functioning of the organisations employees. An ambient organisational culture leads to employee motivation which in turn allows employees to perform efficiently and effectively. By examining Google's culture, we will study the impact on the organisations success and the effect it has on its employees.
So what is organisational culture?
Robbins and Judge (2007) have defined organisational culture "as a system of shared meaning held by members that distinguishes the organisation from other organisations". Although there are different views regarding the right definition of culture, one common notion shared is that culture encompasses visible and non visible aspects (Kotter & Heskett, 1992). The role that culture plays in influencing employee behaviour has increased in importance (Case, 1996).
Google's Financial Success
Since its inception in 1996 by Larry Page and Sergey Brin, the success of Google has been overwhelming. The mission of Google which was to enable people to find everything they want at one common place has been attained. Google envisages creativity, innovation and this has lead to the development of a company's most valuable asset; its employees. Google follows a very informal culture. In Google employees are trained to be innovative, pay attention to detail, ensure that goals that the company set are achieved. The employee structure of Google is very non-hierarchical and flexible, enabling the managers to consider effect of outcomes on people. There is sense of camaraderie within the organisation which promotes team work and the employees are very easy going and composed. These factors provide a rosy picture of an organisation (Robbins & Judge, 2007). The value of Google is...