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Google

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  • Feb. 2013
  • 1594 Words
  • 70 Views
Page 1 of 6
Contents
Introduction2
Products and services to users3
Products and services3
Huge effort for the web5
Google Analytics5
Analysis Tools5
Content Analytics5
Social Analytics6
Mobile Analytics6
Conversion Analytics6
Advertising Analytics6
S.W.O.T Analysis and Finance6
Strengths7
Weaknesses7
Opportunities7
Threats8
Competitors8
Conclusion8
References9

Introduction
Google is a play on the word googol. A googol is a very large number that 1 followed by 100 zeroes. There isn't a googol of anything in the universe. Not stars, not dust particles, not atoms. Google's use of the term reflects the company's mission to organize the immense, seemingly infinite amount of information available on the web. Google`s mission consists in organizing the information in the world and to make it universally accessible and useful. It has submitted official incorporation papers in California on September 4, 1998. Before the official corporation, Larry and Sergey had met at Stanford and cooperate on a search engine for the college’s servers that called “BackRub”. They have decided to develop the search engine and renamed their creation “Google”. After having invented brand of this company they were supported with their first $100,000 investment check, and established an office in a garage in Menlo Park. Google first of all is known all over the world as an Internet search engine. In addition, It provides a huge set of Internet products and services. Cards Google, Earth Google, Video Google, Images Google, Gmail, News Google, Phone Google, Calendar Google, Google Groups, Google Translate, and Google Books.

All products which are produced by Google Company. Products and services to users
The main task of their technologies is to find the information and help people to implement the plan. The search should be more intelligent and fast. For example, if we enter the query [Jaguar], the...