Going for the look, but risking discrimination
After reading the article “Going for the Look, But Risking Discrimination,” by Steven Greenhouse from the New York Times. I decided to disagree with Cohen's argument, because it is hurtful and unfair to intelligence, experience and personality. Maybe they don’t have skills or abilities for the job of the company. Then the company will get down even close. The most expensive thing of the 21st century is talented people. So only the beautiful people will make the company become cheaper. Abercrombie is setting a bad example for America and what people should look like. I think Abercrombie has messed up values. You cannot hire someone based only on looks. Everyone has a chance of getting any job not only people that “project” the company image.
“If someone came in with a pretty face, we were told to approach them and ask them if they wanted a job,” Mr. Serrano said. His idea is if they had the best-looking college kids working in their store, everyone will want to shop there. This idea is not wrong. Salesperson might be good looking for customers. Customers maybe will buy things that good looking salesperson sold. But a store can’t be made up by all salesperson. They need a manager, accountant, or other employees who stay in the back of the store. Those guys can’t be only beautiful. They need skills and ability to support the store or company to make sure it will keep running.
Second point is about discrimination. “If you’re hiring by looks, then you can run into problems of race discrimination, national origin discrimination, gender discrimination, age discrimination and even disability discrimination,” said Olophius Perry. Only hire good looking people is making people think this company is discrimination of different races, ages, or surface. So people will not like this company and don't have any trade with it.
“If that person said, ‘I never worked in retailing before,’ we said: ‘who cares?... [continues]
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(2010, 10). Going for the Look. StudyMode.com. Retrieved 10, 2010, from http://www.studymode.com/essays/Going-For-The-Look-456640.html
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"Going for the Look." StudyMode.com. 10, 2010. Accessed 10, 2010. http://www.studymode.com/essays/Going-For-The-Look-456640.html.