Go Ahead in Recession

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Go ahead- NOTES FOR ROLE PLAY
Recession
The transport group behind nearly a third of UK rail journeys suffered a profits fall as the double-dip recession hit demand for one of its key commuter lines. Go-Ahead said operating profits at its rail arm fell 17 per cent to £40 million in the year to June 30, with its Southern franchise, which connects Brighton and much of Sussex with London, seeing revenues at the end of the period 2 per cent weaker than it forecast when it bid for the franchise in 2009. The Newcastle-based firm, which also runs Southeastern and London Midland, said group pre-tax profits fell 3.4 per cent to £94.2 million. Pressure groups:

Environmental impacts
Another main issue for transport is the control of environmental impact. Go-Ahead takes its responsibility to this very seriously. Because more people already travel by car, this has had a poor impact on our surroundings. Public transport must therefore provide a viable and convenient alternative. Go-Ahead has produced environmental and social responsibility reports on all its operations. The Group came top of the public transport companies that took part in the Business in the Community Corporate Responsibility Index. 66% of public transport journeys are made by bus. Go-Ahead prides itself on operating fleets of buses that are well ahead of European environmental standards. They use ultra-low sulphur diesel as well as particulate traps, which cut exhaust emission levels and improve air quality in cities.

http://businesscasestudies.co.uk/go-ahead/meeting-needs-in-a-competitive-sector/planning-for-the-future.html#ixzz2EJCEuy2A Follow us: @Thetimes100 on Twitter | thetimes100casestudies on Facebook David Brown, Go-Ahead Group Chief Executive said:

"We are delighted to be supporting the Footprinting Gallery. Go-Ahead has worked with the Carbon Trust since 2008, when we became the first UK transport operator to receive Carbon Trust accreditation after taking action to cut our emissions....
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