My research paper will be focusing on course objective C which discusses the different theories of motivation and how to demonstrate their application to successfully guide employees toward accomplishing organizational objectives. The different motivational theories that I will be discussing and applying throughout the paper are categorized under the Needs Theories of Motivation which include the Hierarchy of Needs Theory, the ERG theory, the Acquired Needs Theory, the Two-factor Theory, and the Equity theory of Motivation. I will thoroughly explain each one and try to provide examples of how to apply these theories in work settings. In my paper I would also like to research the most sought after companies that are rated for employee satisfaction or in other words the best companies to work for. Two of the top companies that are listed under CNN Money are SAS and GOOGLE. SAS which originally stands for Statistical Analysis System is, "the leader in business analytics software and services, and the largest independent vendor in the business intelligence market (SAS.com)." GOOGLE of course is one of the most widely known and used search engines all over the country if not the world. I will briefly give a description of each company and then discuss the reasons behind them being some of the best companies to work at. I would like to research and see what are some of the innovative ways in which these companies motivate or rather create a motivational environment for their employees. By using the above theories of motivation and the tactics behind these successful companies, I will then apply them to different work settings or organizations and discuss the outcome of using each individual methods or the overall effect of having a motivational setting in the workplace.