Global Fashion Apparel
2) For the global fashion apparel industry explain key dominant features and industry driving forces. Outline Zara’s strategies for leveraging this.
Industry overview:
The global fashion apparel industry is one of the most important sectors of the economy in terms of investment, revenue, and trade and employment generation all over the world. Some of its major contributors are:
Significant consolidation in retail
Increasing use of electronic commerce in retail
Wholesale trade
The industry has been in a transition over the last 20 years.
The industry has been in a transition for over the last 20 years. Following trends in global fashion apparel industry explain this:
As the apparel manufacturing industry has become more labor intensive and requires less capital investment, its concentration is shifting more towards the developing countries and even constituting large amount of their exports. This can be analyzed by the fact that the apparel production in industrialized countries decreased between 1980 and 1996, where as the production increased in developing countries during the same period.
Similar trend was seen in exports, the apparel exports of developing countries increased six times between 1980 and 1997, and that of developed economies rose by 150%.
The global apparel industry’s total revenue in 2006 was US $ 1, 252.8 billion, which was approximately 68% of the overall industry value.
Asia Pacific constitutes the largest amount of production and trade in the apparel industry worldwide.
The percentage share of different regions of the world in the total trade revenue in the year 2006 was:
China had captured 65% of the global market share towards the end of 2006 in total apparel exports.
The other major apparel exporting nations include USA, Germany, Hong Kong, Italy, Malaysia, Pakistan, Thailand and India. Some of the apparel trade statistics are presented below:
The clothing and apparel industry
Industry overview:
The global fashion apparel industry is one of the most important sectors of the economy in terms of investment, revenue, and trade and employment generation all over the world. Some of its major contributors are:
Significant consolidation in retail
Increasing use of electronic commerce in retail
Wholesale trade
The industry has been in a transition over the last 20 years.
The industry has been in a transition for over the last 20 years. Following trends in global fashion apparel industry explain this:
As the apparel manufacturing industry has become more labor intensive and requires less capital investment, its concentration is shifting more towards the developing countries and even constituting large amount of their exports. This can be analyzed by the fact that the apparel production in industrialized countries decreased between 1980 and 1996, where as the production increased in developing countries during the same period.
Similar trend was seen in exports, the apparel exports of developing countries increased six times between 1980 and 1997, and that of developed economies rose by 150%.
The global apparel industry’s total revenue in 2006 was US $ 1, 252.8 billion, which was approximately 68% of the overall industry value.
Asia Pacific constitutes the largest amount of production and trade in the apparel industry worldwide.
The percentage share of different regions of the world in the total trade revenue in the year 2006 was:
China had captured 65% of the global market share towards the end of 2006 in total apparel exports.
The other major apparel exporting nations include USA, Germany, Hong Kong, Italy, Malaysia, Pakistan, Thailand and India. Some of the apparel trade statistics are presented below:
The clothing and apparel industry