Germany and India “Comparing and Contrasting the Cultural Influences Within the Negotiation and Communication Process”

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Germany and India

“Comparing and contrasting the cultural influences within the negotiation and communication process”

“I/We declare that all materials included in this essay/report are the end result of my/our own work and that due acknowledgement has been given in the bibliography and references throughout the text to all sources, be they printed, electronic or personal.” Contents

Layout of the Report and Task Allocation…………………………………………………….3

Executive Summary…………………………………………………………………………...4

Introduction…………………………………………………………………………………...5

Part 1 – Key Cross-Cultural Themes
Germany Analysed……………………………………………………………....…….6
India Analysed…………………………………………………………………….......9
Comparing and Contrasting………………………………………………………….11

Part 2 - Trompenaars’ Cultural Dimensions
Germany and India under Seven Dimensions………………………………………..13
Comparing and Contrasting………………………………………………………….19

Part 3 – Negotiation and Communication
Germany Analysed…………………………………………………………………...20
India Analysed……………………………………………………………………......24
Comparing and Contrasting………………………………………………………….27

Conclusions and Recommendations………………………………………………….………33

Appendix……………………………………………………………………………………..38

Bibliography………………………………………………………………………………….40

Project Checklist……………………………………………………………………………..44

Group Evaluation Sheets……………………………………………………………………..45

Layout of the Report

Executive Summary

Introduction

Part 2 – Trompenaars’ Cultural Dimensions
Part 3 – Negotiation and Communication
Part 1 – Key Cross-Cultural Themes

India
India
Germany
Germany
Germany
India

Comparing and Contrasting
Comparing and Contrasting
Comparing and Contrasting

Conclusions and Recommendations

Individual Tasks

David Carr (Team Leader): Executive Summary, Introduction, Conclusions, presentation, overall coherence, consistency and editing.
Anwen Duan: Part 1 – Key Cross-Cultural themes with comparisons and contrasts. Meng Cui: Part 2 – Trompenaars’ Cultural Dimensions with comparisons and contrasts. Neil Byrne: Part 3 – Negotiation and Communication with comparisons and contrasts. Kate Noonan: Part 3 – Negotiation and Communication with comparisons and contrasts.

“We confirm that we will actively participate in the construction of this project and will fully contribute to the development of our allocated tasks.”

Executive Summary

This group report compares, contrasts and critically evaluates the role of culture in the negotiation and communication process. It contains analyses of two countries’ cultural differences and how these differences can impact on doing business in the national context and the international context. The report concludes with the results of the detailed analysis and contains recommendations on how a company or manager can best prepare to manage and understand the cultural differences that impact on the negotiation process. The countries we chose to base our comparisons and analysis on are Germany and India (Figure 1). The rationale behind choosing these countries was based on the premise of their obvious cultural differences and their geographical distance apart. Even with ongoing globalisation, these two cultures continue to remain separate and distinct. The layout and flow of the report follows a logical order. The main body of the report is split up into three parts. Part One outlines in detail the key cross-cultural themes in Germany and India. Part Two uses Trompenaars’ Cultural Dimensions as an analytical tool in comparing and contrasting Germany and India. Part Three, the largest part, deals with the topic of Negotiation and Communication and how each countries respective cultural difference can influence the process of negotiation. Out of each of these three parts comparisons and contrasts are then made about the two countries. From the comparisons and contrasts we base our conclusions and put forward recommendations. When one draws conclusions and makes recommendations,...
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