GEO Television Network is part of Pakistan’s largest media conglomerate, Jang Group of Companies. GEO has witnessed unprecedented success and has indisputably dominated Pakistani media for the last 9 years. Mir Ibrahim Rahman known as "MIR" is the CEO of GEO TV. He is the elder son of Pakistan's most powerful person and media tycoon, Mir Shakil-ur-Rahman. He is one of the youngest CEOs to head a channel. GEO takes pride in providing the information, news, entertainment through its 4 different channels - GEO News, GEO Entertainment, GEO Super, Aag and 5 international beams to its local and international audiences In its successful journey of 9 years GEO has won number of awards on its programming, creative work, quality of work, gender sensitivity and many more from local and international bodies. And this is only possible with the support and efforts of around 2000 Team GEO members. Representatives of GEO TV Network are located in 6 countries which includes 41 cities. Different channels of GEO can be watched all over the world. GEO News is news and current affairs channel by GEO Television Network. GEO TV was established in 2002 and in 2005; two separate channels were carved out of it: GEO TV and GEO News. GEO News is the first channel to provide round the clock news coverage in Pakistan. It has been described as the CNN and BBC of Pakistan due to its enormous news network within Pakistan and all over the world. With over 140 reporters and cameramen stationed throughout the country, Geo TV has the full infrastructure support of the Jang Group's 658 countrywide reporters/ stringers/ correspondents network, Pakistan's leading print media group. GEO has its main station bureaus located in all major cities of Pakistan including Karachi, Lahore, Islamabad, Peshawar and Quetta. It has a single person reporting units in almost 22 locations throughout the country. It is available all over the world through satellite to World TV Europe (Europe) as Channel 13, Pehla (Middle East), Sky Digital (UK / Ireland) as Channel 825, and Dish Network (USA) as Channel 902 Indovision (Indonesia). Its cables are Southern Networks (Pakistan) as Channel 9, UCS as Channel 52 Cable link (Philippines) as Channel 10. World On Demand (Japan) as Channel 116, PTCL Smart TV (Pakistan) as Channel 08, Freebox TV (France) as Channel 602, NeufBox TV (France) as Channel 630. Capital Talk, Hum Sab Umeed Say Hain, Banana News Network, Aapas Ki Baat, Aaj Kamran Khan Kay Saath and Ek Din Geo Kay Saath are some of the famous talk shows and programs of GEO News. Vision and Mission statements of GEO TV Network are as follows: Vision:
“GEO will be the voice of freedom from the Asian subcontinent. It will highlight the issues of concern and the cultural richness of its people through information, discussion and entertainment. GEO will propagate transparency of responsibility that will ensure its position as the most credible and meaningful source of information, through quality programming based on issues. GEO will provide entertainment audiences can relate to, thereby creating viewer loyalty and response. GEO will forge an alliance amongst its three stakeholders - viewers, advertisers and shareholders to maximize viewer ownership. GEO will invest in human resources as it recognizes it to be the foundation upon which the GEO future will be built. It is this very foundation that will allow GEO to attain and sustain a leadership position, thus fulfilling the promise associated with its creation.” Mission:
GEO informs and entertains while celebrating cultures and prompting dialogue in the spirit of "live and let live". METHODOLOGY
The data collection process, being one of the most important parts required in the analyzing of data, can be collected from different sources including the primary and secondary data source. However, for getting the data for our selected news channel “GEO News” we choose the secondary source that is the internet. Through...