Gb580 Unit 1

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Theresa Guillory

GB580 – Strategic Management

Unit 1 Individual Assignment

Professor Stephen Griffith

Kaplan University

October 28, 2012

My name is Theresa Guillory. I am a single mother of 3 wonderful kids: Gaylon, Dante and Madeline. I am currently employed at Texas School of Business in Houston, Texas. This organization is owned by Kaplan Higher Education. I am the Program Director for the Dental Assistant Program. I have been with the organization for 8 years. While working at TSB, I obtained my Bachelor of Science in Management/Healthcare Emphasis and Masters of Science in Management/Healthcare Emphasis. I am currently working on my Master of Business Administration. I will be complete with my degree in April 2013. Upon completion of this degree, I will get my specialization in Human Resources. My getting this advance education will be critical to the success of my future plans and goals.

Mission Statement

My future goal is to open my own dental assistant school. My plan is to have a school that will accept those who do not currently hold a high school diploma or GED. To me, these are the people who need the most help to become productive citizens and be able to provide for their families. While they are obtaining this skill (dental assisting); I will also be helping them obtain their GED. A mission statement “documents the purpose for an organization’s (person’s) existence. Mission statements often contain a code of conduct to guide one in implementing the mission” (De Kluyver & Pearce, 2012). A personal mission statement provides clarity and gives you a sense of purpose. It defines who you are and how you will live. My mission statement is:

I seek to create a challenging learning environment that encourages high expectations for success through development-appropriate instruction that allows for individual differences and learning styles. I will promote a safe and caring environment. I will strive to have the community and dental community actively involved with educating the students.

Vision Statement

A vision describes some achievement or some future state that the organization will accomplish or realize. It inspires, clarifies, and focuses the work of an organization for a significant time. A vision differs from goals, which express the steps of a plan for accomplishing an objective. A vision differs from a mission statement, which explains an organization’s reasons for existence or for seeking its objectives (Cartwright & Baldwin, 2006).

My personal vision for my future plans and goals is structured around four elements that set out the long-term direction for my future – where I want to go and how I am going to get there:

• I will work to create a better future for the prospective student

• I will help people feel good not only about themselves but also about their life by giving them a skill that will be a life-long accomplishment

• I will inspire people to take small steps that can add up to a big difference for their future

• I will develop new ways of teaching to be able to reach out to the different learning styles of my students

My vision will tell the Greater Houston area and surrounding communities that we care about our underserved people. It captures the importance of education and family.

Environmental Scanning

The environment that I will be operating in is the for-profit proprietary arena. This area has been hard hit the last couple of years as Congress has had an issue with the tuition that most of these types of school charge their students. Also on the talk is the outcome ratio. Both of these will be discussed later.

Political

Politics play a part in just about everything that is done in world. Starting a for-profit, proprietary school is going to take some knowledge of what the government will and will not let you do. Tuition is one area that will need some...
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