1
Gap Analysis: Global Communications
Gap Analysis: Global Communications Gap Analysis: Global Communications We will be looking into a localized company called Global Communications and see what the global markets did in bring this company from a position of confidence as a local
2
telecommunication company to one that lost half its value. We will view the steps that they took to begin to play on the world stage in telecommunications. The company mangers, stockholders, and union employees along with two other countries will mount not only a comeback but take on the world market place. The values and business principles reveal the players and their place in the rebuilding of Global Communications. The issues, opportunities, specific course concepts and then concepts will be broken down and revealed for further understanding. We will look at the perspective stakeholder groups and their interests, rights, and values of each group. Then we will formulate an end stated goals that will help in understanding what the outcome will be.
Gap Analysis: Global Communications Situation Analysis Issue and Opportunity Identification
3
Global Communication was caught up in the shaky confidence of the telecommunications industry. Company shares dropped from a 3-year high of $28 per share to a stock value of $11 today. The stockholders did not see any rebounding in the short run for Global Communications. The competition was tremendous due the overwhelming influence of the cable companies as they provided more services including new calling features, local and long distance telephone, providing complete services for internet and computer connections. Global was not ahead of the curve since they dealt with the local telemarketing side only.
Gap Analysis: Global Communications Stakeholder Perspectives/Ethical Dilemmas There are three stakeholder perspectives to examine