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People continued... 5.Opinions and Hard News
Pulitzer used another strategy to attract readers in addition to introducing new sections that dealt with women and sports. He knew that no newspaper was worth its salt unless it got patrons to care about serious issues. After reading a lengthy World article detailing fraud in the Equitable insurance company, Pulitzer advised head editor Don Seitz that the paper should be also fun to read: 17
Opinions continued...
6. A Democratic Paper
On the opinions pages, Pulitzer concentrated on issues that interested the marginalized groups of immigrants, women and workingmen. Both of his newspapers, the St. Louis Post-Dispatch and the World, strongly supported the Democratic party. The editorial pages often carried censorious tales of graft and corruption committed by Republican office holders. Pulitzer even turned the presidential election of 1884 on its ear by exploiting a mistake made by the Republican candidate, James G. Blaine. Polls still favored the Republican stalwart at the end of October.

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