Futsal Business Plan

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  • Topic: Marketing, Selangor, Shah Alam
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  • Published : March 27, 2012
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UNIVERSITITEKNOLOGI MARA

LA COPA LEISURE CENTRE
REPORT PROJECT PREPARED BY:: MUHAMMAD KHAIRUL ANWAR B IBRAHIM(2002144352) MOHD AZIZI MOKHTAR (2002144583) MOHD AZIZI ARIFIN B SULIMAN (2002144569) NORLIZANA FAZLIA BT ZULKAFLl (2002144471) HUSAIFAH BT ABDULLAH (2002144457) NURIZATI BT ISMAIL (2002144425) PROGRAMME : AP 1 2 1 / 0 5 SUBJECT : FUNDAMENTAL OF ENTREPRENEUSHIP (ETR300) LECTURER : PROF MADYA DR ISMAIL B ABD WAHAB DATE : 15 MAC 2005 NAME

INTRODUCTION & EXECUTIVE SUMMARY

LA COPA LEISURE CENTER 9/8 Jin Plumbum, Section 7, 41010 Shah Alam, Selangor Tel: 03-55443245/221 Fax: 03-55443245 web: wwwacopa_center.com

1. INTRODUCTION
La Copa Leisure Centre is established as a result of the survey and research made by the La Copa Enterprise to add another facility for the people in Shah Alam. The plan made for this business is because of the increasing potential and demand of futsal. Besides that, we also provide a cafe that serves western foods and drinks. That is a which is situated at No.9/8 Jin Plumbum, Section 7,41010 Shah Alam, Selangor Darul Ehsan. The objective of building up the cafe at the La Copa Leisure Center is to create a place where the customers especially the teenagers can hang out and spend their free time in a positive and healthy way. Teenagers can make the cafe as a medium to socialize and spend time with their friends. Plus, they can even watch futsal game from there. The La Copa Leisure Center will start to operate fully on January 2006. The factor that had influenced the establishment of the business is because of the demand of the futsal game that is increasing and also the need of creating a new place for the teenagers to hang out at. To start the project, we need enough capital to make the cash flow and the operation smooth. To achieve that we need loan about RM 70 000 and money from the share holder. Before deciding to create the business, survey and analysis are done to reveal the potential of this business. The population and lifestyle of the people, especially the teenagers in Shah Alam will lead La Copa Leisure Center to be the choice for the teenagers and thus, make the business profitable.

LA COPA LEISURE CENTER 9/8 Jin Plumbum, Section 7, 41010 Shah Alam, Selangor Tel: 03-55443245/221 Fax: 03-55443245 web: wwwacopa_center.com

EXECUTIVE SUMMARY Name of business Nature of business Industry profile Location of the business : La Copa Leisure Centre : Services : Sports (futsal) & Western food (Burger, Chicken chop, French fries, etc.) : La Copa Leisure Center 99/8 Jin Plumbum Section 7 41010 Shah Alam Selangor Darul Ehsan Date of business commencement: January 2006 Factors in selecting the proposed business: 1) Nowadays, futsal is beginning to gain popularity in the society. It is getting attention by many people now especially by the teenagers. Therefore, business that is based on this sport can be profitable 2) The cafe business involving western food is chosen for it is getting place in the society. It is one of the best choices among the society especially to the teenagers, whom planning to create the business is an area where teenagers such as students prefer to hang out. 3) Nearby to colleges and university (UiTM Shah Alam) 4) The population in Shah Alam are high 5) Majority of the people in Shah Alam comes from a good social class 6) Demand and potential for this sport are increasing. 7) The good facilities around the area can be the attraction for people to visit the center. Besides, it is near to the highway. are our target customers for our business, since the area where we are

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LA COPA LEISURE CENTER 9/8 Jin Plumbum, Section 7, 41010 Shah Alam, Selangor Tel: 03-55443245/221 Fax: 03-55443245 web: wwwacopa_center.com

Future prospects of the business: 1) The La Copa Enterprise plans to open up another franchise after 3 years of operating this business. 2) The La Copa Enterprise should be able to buy its own premise in 3 years after the operation of La Copa...
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