Table of Contents
Executive Summary 3
Geographical Setting 4
Economical Climate & Statistics 5
Historical/Political Factors 9
Cultural Factors 9
Legal System 11
Trade Related Issues 12
Barriers/Opportunities to Business 15
This report focuses on France as a nation for business investment. It begins with a broad overview of France’s geographical setting. Next, it discusses the country’s economic climate and high level economic statistics and compares it to those of Spain and Germany. Afterwards, the report covers more specific information like historical/political factors, cultural factors, legal environment as well as trade related issues. The subsequent portions are barriers/opportunities to business. The last part is a recommendation which is a conclusion for the VP of marketing.
With an area of 643,427 sq km, France is the largest country in the European Union; France’s topography is diverse, with mostly flat plains or smoothly rolling hills in the north and west. In the east and south are mountains, including Western Europe’s highest point (Alpine peak of Mont Blanc). Transportation of freights etc. shouldn’t be too intense with this topography.
Listed below are France’s top four cities and a brief description of each. This information can be used to determine where your chosen firm in industry will fit in and lead to success.
* Paris - Capital city of France and also the largest one. Paris is home to most famous fashion houses in the world.
* Lyon - The city is well known for its finest chefs and exquisite cuisine.
* Toulouse - This city is located in south-west France on the banks of the River Garonne. Toulouse is the headquarters for Airbuses and also the business center for the information and biotechnology industries. It's the most privileged destination for trade fairs and conventions.... [continues]
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