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Formula One Constructors -Strategic Management

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Formula One Constructors -Strategic Management
In this paper i will analyse and evaluate competetivenes of Formula one Motorsport industry and its dynamic characterictisc influenced by external and internal factors to critically understand and explore strategic management thoery of sustained competetive advantege and its significant importance in order of carrier succes of any Formula one constructors . I will try to clerly identify external and internal issues and changes , affecting (facing ) development of sustainable competetive advantage within formula One Teams , by presenting and demonstrating appropierate strategic management frameworks and approches . F1 industry its one of the most competetive and dynamic popular motorsport and specialist business worth E 350 billion to E400 billion(A.T Kearney Zygband et, 2011) ,within which many teams , effectivelly compete with each other in designing and constructing bolids prototypes to achieve succes and survival and competetive advantege agaisnt other rivals . There is significat questions frustrating F1 constructors since decades , regarding to how most effeectively and efficientyly achieve competetive advantege for thier teams to outperform and step ahead of other competitors in industry and how to achieve sustainable competetive advantege for dominance in numbers of seasons . This essay will be devided on four part in which first part will give brief overview about Formula one Industry, then i will demonstrate theories related to sustiable comepetetive advantege with reflection to achievement of the success in the Formula One motorsport . In the Next part of this paper i will critically eveluate generic model and strategic capabilities based on resource based view and knowledge based view of the startegy which requires constant reference to the resources and knowledge of competitors to achieve competitve advantege . In this section i will focus on the Williams 's team during thier dominance and technological reveloution in mid of 1990, where also i will

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