THE PROBLEM AND ITS BACKGROUND
Bulacan was officially called “Bulacan Province”, is a first class province of the Republic of the Philippines located in the Central Luzon Region (Region 3) in the island of Luzon, North of Manila (the nation’s capital), and part of the Metro Luzon Urban Beltway Super Region. Bulacan pries itself for its rich historical heritage. Bulacan has fast become an ideal tourist destination, owing to its vital role in Philippine history, and its rich heritage in culture and the arts. The province is popularly known for its historical sites; nostalgic old houses and churches; idyllic ecological attractions; religious attractions; colorful and enchanting festivals; swimming and various themed attractions; and a wide selection of elegant native crafts and sumptuous delicacies. It is also home to numerous resorts, hotels, restaurants, and other recreational facilities. (Wikipedia)
The briskness of Street foods in Bulacan can be measured by the long queue of consumers’ everyday in the food outlets in strategic places where street foods like: “lugaw” or Rice Porridge, goto, mami, fish balls, barbecued banana, salted peanuts and chicken pops. (Toledo, 1988)
Street Foods is a “Survival Meals”, maybe because it satisfies the gustatory sense for a temporary period of time. (Soledad Leynes, 1986)
In such case, eating away from home due to the changes in occupation and activities created a demand for cooked meals and snacks at a cheaper and affordable price that are served quickly. Dual career, parents and small families who really have no time to prepare their meals at home resort to street foods for convenience. These people seem not to care for the food source whether it comes from the legitimate food merchants or from the informal sector, otherwise called black market. (Soledad Leynes, 1986)
Street foods, whether snacks or meals are affordable and...