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INTRODUCTION

E-COMMERCE E-commerce is short for electronic commerce. It is the business over internet involving buying and selling of products/services. E-commerce makes use of payment gateways for online transactions. It requires excellent supply chain management, online transaction processing, logistics strategies and control, inventory management systems and many other automated softwares and database collection systems.

WEB-BASED E-COMMERCE ARCHITECTURE

E-COMMERCE INFRASTRUCTURE * Information infrastructure * Internet, LAN, WAN, routers, etc. * Telecom cable TV, wireless, etc. * Messaging and information distribution infrastructure. * HTML, XML, e-mail, HTTP, etc. * Common business infrastructure * Security, authentication, electronic payment, directories, catalogues, etc. * The Internet * System of interconnected networks that spans the globe * Routers, TCP/IP, firewalls, network infrastructure. network protocols * The world Wide web (www) * Part of the Internet and allows users to share information with an easy-to-use interface * Web browsers, web servers, HTTP, HTML * Web architecture * Client/server model * N-tier architecture; e.g., web servers, application servers, database servers, scalability

THE PROCESS OF E-COMMERCE * Attract customers * Advertising and marketing * Interact with customers * Catalogue, negotiation * Handle and manage orders * Order capture * Payment * Transaction * Fulfilment (physical good, service good, digital good) * React to Customer Enquiries * Customer service * Order tracking

E-COMMERCE IN INDIA
E-commerce in India is still nascent, but it is important for developing countries like India. The opportunities for E-commerce players are many due to rapid urbanisation and rising literacy rates and rapidly growing

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