Financial Performance of Reckitt Benckiser

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Financial Performance Analysis of
RECKITT BENCKISER
PREPARED BY:
Name:

ID:






1020547030
1020730520
1110857030
1030708530

Nazla Naim Subha
Farzana Mir
Tanzir Islam
MD. Shaifur Rahman

PREPARED FOR:
Riyashad Ahmed (RyA)
MBA in Finance
University of Wales Institute
Cardiff, UK.
BBA in Finance
St. Francis Xavier University
Nova Scotia, Canada

School of Business
North South University

Table of Content
Executive summary, 1
Introduction, 2
Financial Performance Analysis:
 Liquidity Ratio, 4
 Asset Management Ratio, 6
 Debt Management Ratio, 9
 Profitability Ratio, 10
 Stock Market Ratio, 13
 Du-Pont Equation, 16
 Modified Du-Pont Equation, 17

Conclusion and Recommendations, 18
Appendices, 19

1

Executive summary

The project assigned to us was to study the financial health of Reckitt Benckiser Bangladesh. Through this thorough financial analysis, our aim to understand the financial factors is influencing the company and its decision making. Later, we try and evaluate the various ratios to appreciate their impact on company’s performance over the last five years. The financial statements of last five years are identified, studied and interpreted in light of company’s performance. Critical decisions are anal yzed and their impact on the bottom line of the company is assessed. Finally, we study ratio analysis of the company to analyze the financial position of the company in last five years.

2

Introduction
For such a fast-paced, entrepreneurial business some are surprised to learn the company’s history spans 150 years of innovation for consumers across the world. Reckitt Benckiser is a world leader in FMCG household, health and personal care. In Bangladesh it has started its journey in the year of 1987 by enlisting as a pharmaceutical and chemical company at DSE and CSE. Reckitt Benckiser (Bangladesh), Ltd. offers health and hygiene care products for consumers in Bangladesh.

It provides products in the areas of surface and fabric care, dishwashing, homecare, health and personal care, and food. The company’s surface care products include disinfectant and lavatory cleaners, general purposes and specialty cleaners, and polishes and waxes. Its fabric care products comprise fabric treatments, fine fabric, water soft eners, fabric softeners, and ironing aids laundry detergents. The company’s health and personal care products comprise antiseptics, depilatories, denture care, analgesics cold/flu, and gastro-intestinal. Reckitt Benckiser (Bangladesh), Ltd. was formerly known as Reckitt & Colman Bangladesh, Ltd. The company was founded in 1961 and is based in Dhaka, Bangladesh.

Reckitt Benckiser (Bangladesh), Ltd. operates as a subsidiary of Reckitt Benckiser Plc. Reckitt Benckiser Group Plc. manufactures and markets household cleaning products. The company's brands include air fresheners, household cleaners, laundry products, furniture polishes, and dishwashing detergents. It also makes over-the-counter pharmaceuticals such as analgesics, antiseptics, flu remedies, and gastrointestinal medications and offers products for hair removal, denture cleaning, and pest control. The company was founded in December 1999 and is headquartered in Slough, the United Kingdom RB’s health, home and hygiene brands are sold in over 180 countries around the world. RB's entrepreneurial and creative people drive its marketing, sales, research and development. RB's vision is a world where people are healthier and live better. RB's purpose is to make a difference by giving people innovative solutio ns for 3

healthier lives and happier home. RB is a genuinely global force and a truly multinational company. In 2010, RB sold 20 million product units worldwide.
It’s a FTSE top 15 company and since 2000 net revenues have doubled and the market cap has quadrupled. Today it is the global No.1 in the majority of its fast-growing categories, driven by an exceptional rate of innovation...
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