Fedex Analysis

Only available on StudyMode
  • Download(s) : 411
  • Published : September 13, 2008
Open Document
Text Preview
TABLE OF CONTENTS
EXECUTIVE SUMMARYII
TABLE OF CONTENTSIII
LIST OF FIGURESV
LIST OF TABLESV
1INTRODUCTION1
PART 1: TRANSPORTATION AND LOGISTIC INDUSTRY2
2EXTERNAL ENVIRONMENT ANALYSIS2
2.1TECHNOLOGICAL2
2.2ECONOMICAL2
2.3MARKET2
2.4POLITICAL AND LEGAL2
2.5ENVIRONMENTAL3
2.6SOCIETAL3
2.7DEMOGRAPHIC3
3INDUSTRY ENVIRONMENT ANALYSIS4
3.1PORTER’S FIVE FORCES MODEL4
3.1.1Threat of new entrants (Low)4
3.1.2Threat of substitutes (Low – medium)5
3.1.3Bargaining power of buyers (High)5
3.1.4Bargaining power of suppliers (Medium – high)5
3.1.5Intensity of rivalry (High)5
4CRITICAL SUCCESS FACTOR6
4.1STRONG AND TRUSTWORTHY BRAND6
4.2ADVANCED IN IT SYSTEMS6
4.3INTEGRATION TO CUSTOMERS SUPPLY CHAIN6
4.4LOCATION AND ACCESSIBILITY6
PART 2: FEDEX CORPORATION7
5COMPANY ANALYSIS7
5.1PRODUCTS AND SERVICES7
5.2STRUCTURE7
5.3STRATEGY7
5.4GENERIC POSITIONING7
5.5KEY STAKEHOLDERS8
5.6PERFORMANCE8
5.6.1Marketing8
5.6.2Operations8
5.6.3Human resources8
5.6.4Research and development8
5.6.5Information Technology8
5.6.6Finance8
6COMPETITORS ANALYSIS10
7SWOT ANALYSIS11
7.1STRENGTHS11
7.2WEAKNESSES11
7.3OPPORTUNITIES12
7.4THREATS12
7.5POSITIONING OF FEDEX13
8RECCOMMENDATION14
8.1CORPORATE LEVEL14
8.2BUSINESS LEVEL15
8.3FUNCTIONAL LEVEL15
8.4NETWORK LEVEL16
8.5SUGGESTED IMPLEMENTATION PLAN16
9CONCLUSION17
REFERENCES18

LIST OF FIGURES
This is the complete listing of all the figures used throughout the report. FIGURE 1 ILLUSTRATES PORTER'S FIVE FORCES MODEL FOR TRANSPORTATION AND LOGISTICS INDUSTRY.3 FIGURE 2 ILLUSTRATES POSITION OF FEDEX IN SWOT.7

LIST OF TABLES
This is the complete listing of all the tables used throughout the report. TABLE 1 ILLUSTRATES IMPLEMENTATION PLAN OF SUGGESTED RECOMMENDATION13

1INTRODUCTION
FedEx is the world leader in transportation and logistic industry. It was founded in 1971 as Federal Express which provides only express delivery services. Over the decades, it has transformed it self to a global logistic and supply-chain management company (Express, Ground, Freight, etc.) through massive investment in its IT infrastructure and acquisition of Caliber systems, Inc (Figure 1)

1971

1994

Now
Figure 1. FedEx Brand Transformation
FedEx has always been an innovator in changing how the world works and lives. Today’s FedEx is a network of companies, worth $34 billion, offering the right mix of transportation, e-commerce and business solutions. While each company has a unique history, collectively they exhibit the “absolutely, positively” dedication to providing specialised solutions for every shipping, information and global trade needs that the world has come to expect from FedEx.

But as every cloud has a silver lining, so does FedEx Corporation. Through the reading and analysis of the case study of FedEx Corp. in 2000, provided in De Wit and Meyer (2004, pp. 647-662), some recommendations have been made to address the key issues concerning the organisation, in the context of its structural transformation through e-business.

PART 1: TRANSPORTATION AND LOGISTIC INDUSTRY
2EXTERNAL ENVIRONMENT ANALYSIS
2.1Technological
The development of information technology (IT) has dramatically changed the way businesses operate in express transportation and information industry. It gives organizations the ability to share information within and between organizations, and hence, promote more time and cost effective operations which leads to shorter order-to-payment cycle and better cash flow. With the use of e-commerce in transportation and logistics, the consumer can now even track the progress of the courier at any point of time, at any given hour. 2.2Economical

The globalization of world’s economy has trigger enormous demand for transportation and logistic industry. As businesses expand itself into other countries, whether for seeking...
tracking img