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Fedex
SWOT ANALYSIS ON FedEx Corporation - November 30th, 2010
FedEx Corporation , originally known as FDX Corporation, is a logistics services company, based in the United States with headquarters in Memphis, Tennessee.[1] The name "FedEx" is a syllabic abbreviation of the name of the company's original air division, Federal Express, which was used from 1973 until 2000.

FedEx Corporation is a Delaware corporation, incorporated October 2, 1997.[2] FDX Corporation was founded in January 1998 with the acquisition of Caliber System Inc. by Federal Express. With the purchase of Caliber, FedEx started offering other services besides express shipping. Caliber subsidiaries included RPS, a small-package ground service; Roberts Express, an expedited shipping provider; Viking Freight, a regional, less than truckload freight carrier serving the Western United States; Caribbean Transportation Services, a provider of airfreight forwarding between the United States and the Caribbean; and Caliber Logistics and Caliber Technology, providers of logistics and technology solutions. FDX Corporation was founded to oversee all of the operations of those companies and its original air division, Federal Express.

Strengths

Superior product performance vs competitors.
Better product life and durability.
Spare manufacturing capacity.
Have customer lists.
Direct delivery capability.
Product innovations ongoing.
Can serve from existing sites.
Products have required accreditations.
Management is committed and confident

Weaknesses

Limited budget.
No pilot or trial done yet.
Don't have a detailed plan yet.
Delivery-staff need training.
Customer service staff needs training.
Processes and systems, etc.
Management cover insufficient.

Opportunities

Local competitors have poor products.
Profit margins will be good.
Could extend continentally
Challenge competitors.
Support core business economies.

Threats

Market demand very seasonal.
Start up small competing

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