Feasibility Study
Feasibility Study
CHAPTER 1
Summary of the Project
1.1 Name of the Firm
The proponents decided to put up a business firm in the form of partnership which will be legally known as “SBG COMPANY” that will venture the clothing industry. “SBG” stands for the initials of the proponents namely, Sheena, Bernard and Gaea.
The name of the product will be called as “VALREOSI” shirt. The name stands for the proponent’s surnames Valentin, Recirdo and Osilao.
1.2 Location
The proponents chose Manila as its location, specifically in Ermita. The workers, condominium and hotel residents, especially the colleges and universities around that area will serve as the main target market of the group.
1.3 Brief Description of the Project
The VALREOSI is a shirt with a handmade design which can be a letterings or drawings using different colors of fabric pastel. It is also made of pure cotton and offer free sizes so that the consumers can comfortably wear it with confidence.
The project proposal is about making an artist customized shirt using a fabric pastel instead of an ordinary printed design. The proponents would like to provide a unique type of shirt which is affordable and can also enhance the creativity of the Filipinos in all ages.
1.4 Project Summary
1.4.1 Market Feasibility
The market feasibility includes the determination of the market share by using the demand and supply analysis, the target market wherein determine the sector that can fit the researchers product, the place of distribution on the place where the product is available, the projected sales and the promotional activities of the company.
1.4.2 Technical Feasibility
The technical feasibility contains the description of the product or the unique character of the product, how the product being processed, the machinery and equipment needed in in the process and the materials needed in producing the product.
1.4.3 Management Feasibility
The management
CHAPTER 1
Summary of the Project
1.1 Name of the Firm
The proponents decided to put up a business firm in the form of partnership which will be legally known as “SBG COMPANY” that will venture the clothing industry. “SBG” stands for the initials of the proponents namely, Sheena, Bernard and Gaea.
The name of the product will be called as “VALREOSI” shirt. The name stands for the proponent’s surnames Valentin, Recirdo and Osilao.
1.2 Location
The proponents chose Manila as its location, specifically in Ermita. The workers, condominium and hotel residents, especially the colleges and universities around that area will serve as the main target market of the group.
1.3 Brief Description of the Project
The VALREOSI is a shirt with a handmade design which can be a letterings or drawings using different colors of fabric pastel. It is also made of pure cotton and offer free sizes so that the consumers can comfortably wear it with confidence.
The project proposal is about making an artist customized shirt using a fabric pastel instead of an ordinary printed design. The proponents would like to provide a unique type of shirt which is affordable and can also enhance the creativity of the Filipinos in all ages.
1.4 Project Summary
1.4.1 Market Feasibility
The market feasibility includes the determination of the market share by using the demand and supply analysis, the target market wherein determine the sector that can fit the researchers product, the place of distribution on the place where the product is available, the projected sales and the promotional activities of the company.
1.4.2 Technical Feasibility
The technical feasibility contains the description of the product or the unique character of the product, how the product being processed, the machinery and equipment needed in in the process and the materials needed in producing the product.
1.4.3 Management Feasibility
The management