Fashion (is) a key resource through which individuals in late modernity construct their identities and position themselves in relation to others. Bennett, A.( 2005). Culture and Everyday Life. London Sage. p. 115. Discuss this statement with reference to individual examples.
This essay will explore the importance of fashion, and how style is used to construct identities of individuals in particular those who followed the New Romantic movement of the late Seventies through to the early Eighties A movement of posers, who cared for dressing up in their flamboyant finery, experimenting with gender sterotyps and being as unique as possible at the start of a new, emerging London nightlife with the pioneering music of the time. It will discuss how subcultures and style-tribes position themselves with in society, using topical theories from academics such as Joanne Entwistle and Ted Polhemous
Identity, in social science, is described as an individuals conception and expression of their individuality or group affiliations, taking into account their characteristics, attitudes and so on. It is a label to the individual, either given by another party or by the individual itself and more often than not also consists of using stereotypes to pin these labels to each individual.
Subculture is a ways of breaking down the mass culture of society into smaller pockets, usually of the youth group. Again, much relying on stereotypes, these gangs or groups are broken down by their overall look as an obvious factor but also other areas which bind them together such as the music they listen to, activities they undertake and their behaviours. How this is done is all together tribe like and are usually, via the media, feared or mocked. the urge to form tribes is part of being human, and should be celebrated for the strength it gives. We want to belong to something and ideally feel smarter, cooler or more dangerous than the rest of the public. (Robinson, 2012) so not only does...
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