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Fallacy Notebook

By | April 2011
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Fallacies Notebook
Fallacy #1
Hypostatization

Dan The Cableman. Advertisement. Popular Science. Dec 1997: 129.

A portion of the advertisement states "Nobdy beats Dan the Cableman." The statement is a hypostatization because nobody is not concrete. Fallacy #2
Hypostatization

Dodge. Advertisement. Popular Science. Dec 1997: Insert.

The Dodge advertisement includes a hypostatization stating that their car has changed everything. Everything is not concrete. By everything, they could be trying to say that their car changed the color of the sun. Fallacy #3

Post Hor Ergo Propten Hoc

Max Factor. Advertisement. People. 12 Oct. 1998: 16-17.

This particular advertisement appears to imply that their new product was the result of the movie Titanic. Fallacy #4
Fallacious Appeal to Authority

American Greetings. Advertisement. People. 12 Oct. 1998: 89.

American Greetings claims that Hank Aaron, a famous baseball player, sends their cards. A professional baseball player isn't really an authority on greeting cards. Fallacy #5
Hypostatization

Crest. Advertisement. People. 12 Oct. 1998: 137.

Crest uses the claim that "research shows" something. Research is not concrete, as it cannot be touched or seen. Fallacy #6
False Analogy

Mattel. Advertisement. People. 12 Oct. 1998: 52-53.

Mattel states that inside every woman is an adult and a child. Adults and children are two completely different things and are not combinable into one. Fallacy #7
Hasty Generalization, Hypostatization

Hershey's. Advertisement. People. 12 Oct. 1998: 141.

"Change is bad" can be classified as two types of fallacies. It could be a hasty generalization because it has no proof backing up why change is actually bad. It could also be considered a hypostatization because change is a term that can mean a number of things and is not a concrete item. Fallacy #8

Hypostatization

Avon. Advertisement. People. 12 Oct. 1998: Cover....

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