Factors Affect Chinese Outbound Tourism
Running head:FACTORS AFFECT CHINESE OUTBOUND TOURISTS
Factors Affect Chinese Outbound Tourists In Destination Choice
Weiqi Wang
Fairleigh Dickinson University
FACTORS AFFECT CHINESE OUTBOUND TOURISTS
Factors Affect Chinese Outbound Tourists In Destination Choice
Introduction
With the development of Chinese tourism market, the outbound tourism has attracted more and more attention in recent years and it has recently drawn much research attention in the academic community. Research reports that outbound tourism in China began in the early 1980s: the first stage appeared in 1983, the second stage began in 1990, and the third stage came out in 1997, it was not until this year that the Chinese government officially recognize the existence of a Chinese outbound market (Arlt, 2006; Zhu, 2007). As the growth of Chinese outbound tourists, it is necessary to analyze the factors which affect Chinese tourists’destination choice.To impressively state this issue, the paper is structured as followed: First part is literature review, The development of Chinese outbound tourism is introduced first in this part; then it goes on to analyze the external and internal factors that affect Chinese outbound tourists destination choice. The external factors including policy factors, destination image and social factors. The internal factor is psychological factor refers to needs, wants, or emotional factors, such as the need of escape, relaxation, adventure, prestige, knowledge and novelty (Josiam, Huang, Spears, Kennon, & Bahulkar, 2009).
FACTORS AFFECT CHINESE OUTBOUND TOURISTS
Literature Review
Chinese Outbound Tourism Recent research on tourism development reports that outbound tourism in China began in the early 1980s and has progressed through three initial stages (Zhang&Heung,2002). The first stage appeared in 1983, when the government allowed a limited number of organized tours to Hong Kong, and later,
Factors Affect Chinese Outbound Tourists In Destination Choice
Weiqi Wang
Fairleigh Dickinson University
FACTORS AFFECT CHINESE OUTBOUND TOURISTS
Factors Affect Chinese Outbound Tourists In Destination Choice
Introduction
With the development of Chinese tourism market, the outbound tourism has attracted more and more attention in recent years and it has recently drawn much research attention in the academic community. Research reports that outbound tourism in China began in the early 1980s: the first stage appeared in 1983, the second stage began in 1990, and the third stage came out in 1997, it was not until this year that the Chinese government officially recognize the existence of a Chinese outbound market (Arlt, 2006; Zhu, 2007). As the growth of Chinese outbound tourists, it is necessary to analyze the factors which affect Chinese tourists’destination choice.To impressively state this issue, the paper is structured as followed: First part is literature review, The development of Chinese outbound tourism is introduced first in this part; then it goes on to analyze the external and internal factors that affect Chinese outbound tourists destination choice. The external factors including policy factors, destination image and social factors. The internal factor is psychological factor refers to needs, wants, or emotional factors, such as the need of escape, relaxation, adventure, prestige, knowledge and novelty (Josiam, Huang, Spears, Kennon, & Bahulkar, 2009).
FACTORS AFFECT CHINESE OUTBOUND TOURISTS
Literature Review
Chinese Outbound Tourism Recent research on tourism development reports that outbound tourism in China began in the early 1980s and has progressed through three initial stages (Zhang&Heung,2002). The first stage appeared in 1983, when the government allowed a limited number of organized tours to Hong Kong, and later,
References: Keating, Byron W. and Kriz, Anton (2008). Outbound tourism from China: literature review and research agenda. Journal of Hospitality and Tourism Management , Vol. 15, No. 2 (2008): pp. 32-41.