External Factor Analysis Summary (Efas) for Strategic Management

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  • Topic: Quill, Pen, Writing instruments
  • Pages : 6 (1685 words )
  • Download(s) : 1954
  • Published : March 24, 2012
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1] Founded in 1985, by Adrian Olabuenaga and Lesley Bailey his wife. Their first product collection was a limited edition series of jewelry designed by Peter Shire, a member of the famous Memphis group. Later, with the help of Barbara Radice & designer/architect Ettore Sottsass, ACME's new collection (Memphis Designers for ACME), was a huge collection of jewelry over a hundred works, with 14 designers and architects, including Andrea Branzi, Aldo Cibic, Michele De Lucchi, Ettore Sottsass, Matteo Thun, etc.  This collection debuted at the Cooper Hewitt Design Museum 1986, along with the last stop for the MEMPHIS touring show, before returning to Italy . This was followed by many collections; such as “Architects for ACME” (curated by Phillip Johnson), “Artists for ACME” (curated by Billy Al Bengston), “Alchimia for ACME” (curated by Alessandro Mendini), “ACME Collection” (curated by Rod Dyer), “Hispanic Artists for ACME” (curated by Carlos Almaraz), working with many designers from different backgrounds and specializations, achieving success and gaining new status in the design industry. After that, ACME developed into different products like wrist watches, men's accessories, leather goods, etc. ACME also completed an architectural work, where Ettore Sottsass designed CASA Maui for Adrian and Lesley in Maui , Hawaii . In recent years, ACME has continually created new collections and developed new technologies to produce writing tools, driving new possibilities for designs in this area. [pic]

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2] Aurora Pens are among the finest Writing Instruments from Italy since 1919. Aurora Pens are legendary, yet have an air of modernistic look to them. All Aurora writing instruments feature fine craftsmanship and technology. We offer the complete line of Aurora Pens below. [pic]

Aurora Pens are among the finest Writing Instruments from Italy since 1919. Aurora Pens are legendary, yet have an air of modernistic look to them. All Aurora writing instruments feature fine craftsmanship and technology. We offer the complete line of Aurora Pens below. Italic broad nibs are now being offered on all of Aurora's steel nib fountain pens. An italic is now being offered on all Ipsilon, Style and upcoming TU lines. To place an order for an italic fountain pen, please call 800-963-7367 or place the order through our website and write a comment indicating your italic nib preference. Aurora Alpha Pens

Every new journey into thought and expression begins with new sensations. An exciting, new design from the historic Aurora Pen company. [pic]
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3] After decades of admiring, collecting and restoring vintage fine writing instruments, the Bexley Pen Company was founded in 1993 on the combined experience of vintage pen enthusiasts. Based in Columbus, Ohio, each Bexley Pen is American made, utilizing modern technology to create classic designs reminiscent of the Golden Age of Fountain Pens. Each Bexley Pen design takes inspiration from classic pen designs. From borrowing the same vintage pen materials like ebonite to using elegant streamlined shapes that were made popular in the 1930's, each pen is distinctively new while paying homage to classic American pen manufacturing. [pic]

Bexley Corona Collection
Grand-sized, piston-filling fountain pen with four unique color styles. Size : 5 3/8"L Closed, 5 1/8"L Open (uncapped), 6 15/16"L Cap Posted.

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4] The Conklin Pen Company was established in 1898 and is regarded as one of the most significant and innovative manufactures from the golden era of fountain pens. Having produced such models as the Crescent Filler (Mark Twain's [Samual Clemens] pen of choice), Endura, Nozac and Glider, Conklin fountain pens are valued by collectors and admired by pen enthusiasts throughout the world. The Conklin Pen Co. has recently changed hands and is now under new distribution. The Current styles below feature newly produced Conklin pens while the discontinued styles are of older manufacture....
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