(b) Mobile telephones
(c) Mutual funds
Justify your answer.
4.What do you understand by extensive problem solving, limited problem solving and routinised response behaviour ? What kind of decision process can you expect in the following cases and why ? (a)decision process Purchase of a greeting card for a close friend. (b) Purchase of an after shave lotion/moisturiser.
5.Write short notes on any tree of the following :
(a)Factors likely to increase prepurchase search for information (b)Economic model of buyer behavior
(c)Howard Sheth Model
(d)Post purchase dissonance
(e)Trait theory of personality
6.What is meant by consumer attitude. What are its components and functions. 7.Discuss the influence of social sciences on buyer behavior. 8.Explain why consumer protection act was passed. Has it succeeded in achieving its objective.