Essay Questions for Business English Course

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1.How to keep an ideal employee at work? Suggest various options from employer’s point of view. These days although there are plenty of employees that are looking for a job or already have one but it’s hard to keep it because of chaining times through which we go. With the changing times, the world of employment has changed too. Just a few decades ago, a person would hold just one job their entire lives and that would be it, but with the changing times, people are looking for change and progress at every point of their lives. In such a scenario, it has become important for companies to think about how to retain employees. Retention of employees is quite important today, because good employees are getting poached almost every day today. At the beginning I will start with my first and according to me the most important thing today in retention of an excellent employee that is a material compensation. The material compensation can be provided in various ways – either as an increment in the salary, a bonus or a payment given as recognition for the hard work on a particular assignment. Maybe it strange to put this as an employer like first and the most important but in these days, especially in our country people work for money. So if there is other company, employer, that offers to you, as employee, higher salary, bonuses and so on, you without thinking will go to for him. Also good employees should progress, that is the basic rule of any good company. A good employee should be promoted when and if they show enthusiasm in their work and their enthusiasm is productive to the company and it gives a sense of responsibility and achievement to the person who receives it. A good employee only becomes better if their qualifications are enhanced. There are programs in which the best of their employee force is selected for various courses and programs that enhance their qualifications and gives them relevant knowledge with which they can grow in the profession. Training, enhancement of qualifications, additional education that company provides for you, employee, is something that is important as giving you money compensation, because is something that will help you in future, it is something that no money can buy, it is experience plus in your career. At the end my last suggestion in order to keep an ideal employee is to provide feedback. Employees want to get feedback, positive or negative, because on that way they are able to change something in there work, to be better, to go upper, to be more motivated and enthusiasting for future assignments.

2.Your company is not moving in the right direction. The staff work as usual, but the profit is still low. What can be done to improve the situation?

“Be great in what you do, by becoming the best in your business” Although the staff work as usual it does not mean that it is enough. You should always, as an employer, to push them to higher level, to keep them motivated, happy, productive and committed to excellence. Concentrate your business on customer satisfaction, keep you customer close to you, and provide them loyalty programs, added values, satisfaction programs, clubs and so on. On that way you will stick close to your loyal customers, which are important part of profit margin. When you deal with your staff and with your loyal customers, you should start thinking to chance something in your business working, market that you work on, segmentation that you chosen to work for etc. If you still do not have online working, online sale, you should start with that immediately. Because in this internet era you should be in front of you competitors, always step ahead in every field, especially through the internet. See your business through internet like real business, get it serious, because is the most profitable one. From business point of view focus on laughing new products, start new brand or make brand extension for different target group, something more profitable. Also is...
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