Esprit Global Structure

Topics: Gender, Boy, Woman Pages: 1 (279 words) Published: November 1, 2010
Esprit has split its individual product ranges into organizational divisions, which act as independent business units.

Women Casual – sporty and fashionable indoor and outdoor styles Men Casual – uncomplicated sportswear with a high wearing comfort Women Collection – high-quality, feminine business looks
Men Collection – elegant, trend-oriented business fashion
de.corp ESPRIT URBAN CASUAL – young, urban and feminine, addresses 18 to 25-year-old female customers who are in search of a casual, urban look Esprit Kids – current, child-oriented trends (0 to 7 years old) Esprit Sports – skiwear, fitness fashion and streetwear for women, men and kids that harmoniously combines fashion and function Accessories – bags, leather and textile accessories for men and women Shoes – women’s, men’s and children’s shoes from fashionable to classic, from leather to nylon Bodywear – day and night underwear, as well as swimwear for men, women and kids In 1998, the young range edc by Esprit was founded. The range for girls from 14 to 24 years brings out 12 monthly basis new product lines a year. Based on the success and growth of edc by Esprit, edc men was established in 2002. The edc portfolio is completed by its own shoes, accessories and bodywear ranges, as well as edc licensed products.

edc by Esprit – very trendy instant range for 14 to 24-year-old girls edc men – cosmopolitan trends for young, fashion-conscious boys edc accessories – trendy bags, leather and textile accessories for girls and boys edc shoes – shoes that match the trends of edc by Esprit and edc men edc bodywear – trendy underwear for an individual look

edc youth by Esprit – brand new styles for little rebels between 8 and 14
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