Epicentre Holding

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INNOVATING FOR TOMORROW
ANNUAL REPOR T 2012

Be a World Class
Digital Lifestyle Brand in Asia.

We are committed to enrich the
customer’s digital lifestyle with World
Class Experience, Innovative Value and
Awesomely Great (EPIC) Hospitality.

ANNUAL REPORT 2012
ANNUAL

EPICENTRE HOLDINGS LIMITED

1

02
our values

03
corporate profile

04
chairman statement

06
operations review

08
financial highlights

09
awards and achievements

10
board of directors

13
ten reasons to buy from Epicentre

14
store listing

17
corporate information

18
group structure

19
product showcase

27
corporate governance report

43
financial statements

108
statistics of shareholdings

110
addendum

130
notice of annual general meeting
proxy form

This Annual Report has been reviewed by the Company’s Sponsor, RHT Capital Pte. Ltd., for compliance with the relevant rules of the Singapore Exchange Securities Trading Limited (“SGX-ST”). The Company’s Sponsor has not independently verified the contents of this Annual Report. This Annual Report has not been examined or approved by the SGX-ST and the SGX-ST assumes no responsibility for the contents of this document, including the correctness of any of the statements or opinions made or reports contained in this Annual Report. The details of the contact person for the Sponsor are:

Name: Mr. Lawrence Wong Chee Meng
Address: Six Battery Road #10-01, Singapore 049909
Tel: +65 6381 6757

2

EPICENTRE HOLDINGS LIMITED

ANNUAL REPORT 2012

LEARNING
We, as a TEAM
continuously, to improve
our competency for
greater fulfilment

ETHICS

OWNERSHIP

We consistently
act with integrity
and fairness

We act pridefully
with accountability

Our Values

and speed

VIBRANCY
We enthusiastically
work towards
innovative solution

ANNUAL REPORT 2012

EPICENTRE HOLDINGS LIMITED

corporate profile
E picentre Holdings Limited (“Epicentre” or the “Group”) is one of the fastest-growing and most prominent digital
lifestyle companies in Singapore. Established in 2002 as the first Apple Premium Reseller (“APR”) in the region, Epicentre is not only the longest-serving, but also one of the mostawarded APR in Asia. Epicentre has redefined the shopping experience for Apple

consumers by offering a comprehensive range of Apple and
Apple-related products as well as pre and post-sale services in a one-stop lifestyle digital hub. The Group is emphatic
on locating its stores within prime districts that experience heavy footfall and this is a key consideration to the Group’s expansion both locally and regionally. Today, the Group
operates 8 Epicentre stores in Singapore, 6 in Malaysia
(Kuala Lumpur) and 3 in China (Shanghai and Beijing); with plans to further extend its footprint within these cities. Apart from retailing Apple and Apple-related products in Epicentre stores, the Group also offers an extensive range of accessories in EpiLife concept stores-where Fashion meets IT. EpiLife is a lifestyle chain that completes the shopping experience of fashion-forward consumers. EpiLife also carries merchandise under iWorld, the Group’s proprietary brand of accessories targeted at the young and trendy. To date, the Group has launched 2 EpiLife stores in Singapore. In line with the Group’s penchant for innovation, it has spearheaded one of Southeast Asia’s pioneering m-commerce platforms. Coined EpiLife On-The-Go, this unique shopping experience drives sales through the clever placements of Quick Response (QR) codes on both traditional and non-traditional promotional mediums. By offering diverse products ranging from IT to beauty, F&B and fashion amongst other lifestyle-oriented merchandise, EpiLife-On-The Go is primed to engage consumers in a new and refreshing way.

Over the years, the Group has achieved multiple awards and accolades for its sterling performance. Winner of the Singapore Prestigious Brand Award (“SPBA”) — Promising...
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