Entrepreneurial Finance Course: Guidelines
09/05/2012
22th of May: ICampus: download case study + 6 questions (9am to 6pm end)
Doyen A015 to A023 : we have the locals: tell him what we want (we have to book the locals)
Entrepreneurial finance
Different case studies cover the four parts
(follow the IPO of Facebook)
Project assessment: some toughts on business plan case studies: the knots and cachet tehnologies
Introduction
All these elements fits together.
Business plan has to be written. Not a real predictor for success.
People: ask you some questions
Deal: as you do for edocs.
Introduction
Key elements that predict success. * Team : you need good managers * Not only a good team but a team that fits with the project * Are you able to defend or create a competitive advantage? Is it special? Are people ready to pay for it? => KEY * You have to know the different steps * How to extract value? You should make money! That’s key. For example: Facebook: out of the market in 5 year? Maybe. Not succeeding on smartphones! Are they ready to make money? Extract money from your customers? * Context * Deals should have the rights incentives. You have to find the right partner who ad value not only funding. * ..
People
To success you need the right person.
For example: cachet technologies: lack of management.
Opportunity
Market: what is the size of the market? The growth rate?
Attractiveness of industry: obvious...
Customers:
Selling price is not a production cost + margin. It’s what your customer is ready to pay.
When your able to produce this at a lower cost, you make a margin.
What is the cost to acquire a new customer? Important. And how to retain a customer? Difficult or not?
Competition:
Very good market and customers BUT maybe the competition is very hard. Chance of success will be maybe very low. Pay attention.
Graphical tools to understand a business model
Sales forecast - selling price - cost => makes you able to calculate the future
22th of May: ICampus: download case study + 6 questions (9am to 6pm end)
Doyen A015 to A023 : we have the locals: tell him what we want (we have to book the locals)
Entrepreneurial finance
Different case studies cover the four parts
(follow the IPO of Facebook)
Project assessment: some toughts on business plan case studies: the knots and cachet tehnologies
Introduction
All these elements fits together.
Business plan has to be written. Not a real predictor for success.
People: ask you some questions
Deal: as you do for edocs.
Introduction
Key elements that predict success. * Team : you need good managers * Not only a good team but a team that fits with the project * Are you able to defend or create a competitive advantage? Is it special? Are people ready to pay for it? => KEY * You have to know the different steps * How to extract value? You should make money! That’s key. For example: Facebook: out of the market in 5 year? Maybe. Not succeeding on smartphones! Are they ready to make money? Extract money from your customers? * Context * Deals should have the rights incentives. You have to find the right partner who ad value not only funding. * ..
People
To success you need the right person.
For example: cachet technologies: lack of management.
Opportunity
Market: what is the size of the market? The growth rate?
Attractiveness of industry: obvious...
Customers:
Selling price is not a production cost + margin. It’s what your customer is ready to pay.
When your able to produce this at a lower cost, you make a margin.
What is the cost to acquire a new customer? Important. And how to retain a customer? Difficult or not?
Competition:
Very good market and customers BUT maybe the competition is very hard. Chance of success will be maybe very low. Pay attention.
Graphical tools to understand a business model
Sales forecast - selling price - cost => makes you able to calculate the future