Entrepreneur

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  • Topic: Tony Fernandes, Entrepreneurship, Entrepreneur
  • Pages : 22 (7115 words )
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  • Published : December 5, 2012
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UNIVERSITI UTARA MALAYSIA

BPME 1013
ASAS KEUSAHAWANAN
GROUP H
LIM YONG EOW213047
CHIN CHUN YONG212998
HONG WEI KIEN212944
CHUNG CHI SHAN213053
TAN EE CHOE212031
TAN SUH FANG215461
ONG WEI LOON213822
LOW KOK IN212727
SOO YI BIAN215491
CHOO MEI CIN215409

Appendix I

UNIVERSITI UTARA MALAYSIA

SEMESTER KEDUA SESI 2011/2012
SECOND SEMESTER SESSION 2011/2012

BPME 1013 ASAS KEUSAHAWANAN /
FUNDAMENTALS OF ENTREPRENEURSHIP

TUGASAN KUMPULAN
GROUP ASSIGNMENT

GROUP ASSIGNMENT (MARKING SCHEME)

Element| Marks Allocated| Marks awarded|
1. Introduction& Conclusion| 5| |
2. Understanding of reasoning and concepts| 15| | 3. Application of knowledge, concepts and skills| 15| | 4. Organization | 10| |
5. Quality of written assignment| 5| |
TOTAL MARKS| 50 marks| |

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Comments:
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Examiner’s signature : _________________________

Examiner’s Name : _________________________

Date : _________________________
Table of Content
No.| Content| Page Number|
1| Introduction| 1|
2| Elaboration of entrepreneurial skills and personal qualities| | | * Opportunistic| 2|
| * Creative and innovative| 2-4|
| * Persistent| 4-5|
| * Market focus| 5-6|
| * Calculated risk taker| 6|
| * Self-directed| 6-8|
| * Effective communicator| 8-9|
| * Ability to network| 9-10|
| * Responsive to criticism| 10-11|
| * Learning from failure| 11-12|
| * Team player| 12-13|
| * Information seeker| 13-14|
3| Biography of one successful Malaysia entrepreneur| 15-19| 4| Conclusion| 20|
5| Reference| 21-22|

Introduction

1. Opportunistic
Opportunistic is a behaviour that who takes an action or make decision to achieve an aim with an uncertainly situation. How opportunistic help entrepreneur to success in their business? The entrepreneur have also indicated that opportunistic behaviour is the reason behind successful in their business. An opportunistic entrepreneur must able to adapt any situation to make it become the preferable strategy. A successful entrepreneur may start well on his own business on the basic of some “chances” as their ability. An entrepreneur must always alert with the opportunities that around themselves as any words comes from other may become a valuable concept of the entrepreneurship. For example, Tony Fernandes heard about EasyJet at a bar. He grabbed this opportunity and start his own business and became a successful entrepreneur now. These opportunities are probably accompanied by some profit. Nature of entrepreneur is continuous invest and development in the profitable project, but will not invest in certain product or project for the life long period. In the real situation, entrepreneur also must dare to take the incoming opportunities to archive the sustainability in the business. The opportunistic may come with a systematic strategy to ensure the aim is achieve. As such, insight from knowing and managing coming opportunistic may also useful for enlarge the organization structure. The revolution of internet may become a chances to help entrepreneur do research and development, not only focus on the product, but also in corporate structure such as globalization, technological, and demographics to make sure them can become more competitive in the open market.

2. Creative and Innovative
Creativity and innovation by definition involve the...
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