The first Hooters opened October 4, 1983, in Clearwater, Florida. During its history, the Hooters concept has undergone very little change. The current logo, uniform, menu and ambiance are all very similar to what existed in the original store. This lack of change is understandable given the tremendous success the Hooters concept has enjoyed. Hooters’ has continued to rank high amongst the industry's growth leaders. Hooters has proven successful in small-town America, major metropolitan areas and internationally.
Hooters’ characterizes itself as a neighborhood place, not a typical family restaurant. Sixty-eight percent of customers are male, most between the ages of 25-54. Hooters’ does not market itself to families, but they do patronize the restaurants. Ten percent of the parties we serve have children in them. Hooters’ is in the hospitality business and provides the best possible service to anyone coming through the door. For this reason, the chain offers a children's menu.
Hooters mission statement is, “We are committed to providing an environment of employee growth and development so that we can provide every guest a unique, entertaining dining experience in a fun and casual atmosphere delivered by attractive, vivacious Hooters Girls while making positive contributions to the communities in which we live.”
New employees are trained by the Hooter Girls who have been with the company for more then 90 days, have completed a day long “training...