Emissions Trading and Corporate Social Responsibility
CORPORATE SOCIAL RESPONSIBILITY
WITHIN
THE AIRLINE INDUSTRY
By : R J Wright
This assignment is submitted in partial fulfilment of the requirements of the University of Salford for the degree of:
Bachelor of Arts with honours in Hospitality Management
Declaration
The following work has been completed by R J Wright and it is all my own work except where it is referenced accordingly.
R J Wright
R J Wright
Abbreviations
1. CSR Corporate Social Responsibility
2. PR Public Relations
3. AEF Aviation Environmental Federation
4. ETS Emissions Trading Scheme
5. CO2 Carbon Dioxide
6.
7. US United States of America
8. UK United Kingdom
9.
Contents Page
1. Title Page 1
2. Declaration 2
3. Abbreviations 3
4. Contents 4
5. Abstract 5
6. Definition of Corporate Social Responsibility 6
7. Defining the Concept 6
8. CSR within the airline industry 8
9. The Companies 9
10. Taking Action 10
11. a
12. a
13. a
14. aa
15. a
16. Bibliography
Abstract
Researcher: Roderick Wright
Date of completion: 19 Nov 2007
Background information: A brief insight into the history and development of corporate social responsibility, from it inception to current day. It then looks at CSR within the Airline Industry, in particular the levels airlines are using to address their carbon footprint.
The report then looks at the strengths and weaknesses of the airlines in meeting their CSR. Finally it will briefly look at recommendations that they could adopt to improve the actual and perceived status as a CSR organisation.
Aims & Objectives: To determine if British Airway and other Airline Companies are Corporate Social Responsible Companies, or are they merely using the CSR status as a public relations exercise to ensure they achieve a sustainable competitive advantage.
To provide feasible and affordable recommendations the airline
WITHIN
THE AIRLINE INDUSTRY
By : R J Wright
This assignment is submitted in partial fulfilment of the requirements of the University of Salford for the degree of:
Bachelor of Arts with honours in Hospitality Management
Declaration
The following work has been completed by R J Wright and it is all my own work except where it is referenced accordingly.
R J Wright
R J Wright
Abbreviations
1. CSR Corporate Social Responsibility
2. PR Public Relations
3. AEF Aviation Environmental Federation
4. ETS Emissions Trading Scheme
5. CO2 Carbon Dioxide
6.
7. US United States of America
8. UK United Kingdom
9.
Contents Page
1. Title Page 1
2. Declaration 2
3. Abbreviations 3
4. Contents 4
5. Abstract 5
6. Definition of Corporate Social Responsibility 6
7. Defining the Concept 6
8. CSR within the airline industry 8
9. The Companies 9
10. Taking Action 10
11. a
12. a
13. a
14. aa
15. a
16. Bibliography
Abstract
Researcher: Roderick Wright
Date of completion: 19 Nov 2007
Background information: A brief insight into the history and development of corporate social responsibility, from it inception to current day. It then looks at CSR within the Airline Industry, in particular the levels airlines are using to address their carbon footprint.
The report then looks at the strengths and weaknesses of the airlines in meeting their CSR. Finally it will briefly look at recommendations that they could adopt to improve the actual and perceived status as a CSR organisation.
Aims & Objectives: To determine if British Airway and other Airline Companies are Corporate Social Responsible Companies, or are they merely using the CSR status as a public relations exercise to ensure they achieve a sustainable competitive advantage.
To provide feasible and affordable recommendations the airline
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