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Edmunds Corrugated Parts & Services

Background

* Have 100 employees.
* Operates from a 50,000 square-foot factory.
* Edmunds Corrugated Parts & Service Co’s sales surged past the $10 million mark. * They provided precision machine parts and service to the domestic corrugated box industry.

Problem Identification

* Revenues were beginning to show clear signs of stagnation.

Objectives

* To increase the revenue of Edmunds Corrugated Parts & Services by producing new and innovative products.

SWOT Analysis

Strengths

* Personalized products.
* Well-positioned company.
* Hard-working and loyal workers.
* Good and exceptional reputation.

Weakness

* Stagnant revenue.
* Retiring employees.

Opportunities

* Expansion.
* Partnership opportunity.
* Industry and life style trends.
* Merging or acquisitions possibilities.
* Potential introduction of other products & services. * Use of internet technology for suppliers and consumers.

Threats

* Higher raw material costs.
* Emergence of new direct competitors.
* Surviving manufacturers were investing in higher quality machines. * Younger generations prefer to find employment away from Edmunds' company area. * Alternative shipping products begin to emerged which lowers the demand for boxes.

Strength- Opportunities

* Product development- Intensify existing operation by maximizing the use of Internet Technology to tap additional clients.

Weakness- Opportunities

* Diversification - Diversify into plastic company because it is in demand.

Strengths- Threats

* Outsourcing - Outsource product development team that will develop and improve Edmunds Corrugated Parts & Services.

Weakness- Threats

* Partnership- Partnering to direct competition

PROS OF SO

* Convenience

CONS OF SO

* Fraud
* Scams

PROS OF WO

* More money
* Lot of...