Electronic Commerce

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Overview of Electronic Commerce
Overview

INTRODUCTION - 1
E-Commerce includes
Buying & Selling of goods
Buying
and services on the
Internet
B2B & B2C transactions
B2B
Substantial cost savings
Substantial

Introduction - 2
Demands of E-commerce
Keeping pace with the
Keeping
changing technology
Knowledge of web
Knowledge
languages
Knowledge of search
Knowledge
engines, web servers,
communications and
networking

Main Activities of E- Commerce - 1
Main
Commerce
Buying & selling of
Buying
Products
Products
Shipping of products
Producing financial
Producing
statements
statements

Main Activities of E-Commerce - 2
Main
Commerce
Role of Humans
Personalised
Personalised
customer service
Sales
Sales
Corporate
Corporate
development
New product
New
Research

Definition of Electronic Commerce
Definition
E – commerce is:
A strategy
strategy
A technology
technology
A system
system
A separate business
separate
A sales approach
sales
A mystery
mystery

Broad Goals of Electronic
Commerce
Commerce
Reduced costs
Reduced
Lower product cycle time
Lower
Faster customer response
Faster
Improved service quality
Improved

Electronic Commerce Technical
Components
Components
Client or PC work station
Client
Transaction server
Transaction
Database server
Database
Database transaction
Database
Router and
Router
Internet communication line
Internet

Functions of Electronic Commerce
Functions
Communication
Communication
Process management
Process
Service management
Service
Transaction management
Transaction

Prospects of Electronic Commerce
People buying online is likely to double
year by year.
year
Areas expected to grow include financial
Areas
services, entertainment, travel and
groceries.
groceries.
In the next few years e –commerce is
In
commerce
likely to transform the world and the world
of marketing in particular.

Significance of Electronic
Commerce
Commerce
Web-TV and digital
TV
television
television
Telecommunication
Phones, Fax,
Phones,
copiers PCs &
Printers &
Printers
E-mail
mail
Integrated
machines

Advantages of Electronic
Commerce
Commerce
Distance
Distance
Time
Time
Low cost
Flexibility
Greater access to market
Error reduction
Wider choice
No wastage of time

Disadvantages of Electronic
Commerce - 1
Inability to touch the products
Discourages socialisation
Discourages socialisation
Customer dissatisfaction as most
Customer
businessmen do not know how to run e –
business
Hackers
Inability to reach out to women & elderly
Inability
persons
persons

Disadvantages of Electronic
Commerce -2
Internet access limited
Limited use of credit
Limited
cards
cards
Difficulty in conforming to
Difficulty
EDI standards
EDI
Virus attacks

Pre-requisites of Electronic
Pre requisites
Commerce
Commerce
Website
A shopping cart
shopping
program
program
On-lline payment
ine
system
system

Lessons of Electronic Commerce
Evolution
Evolution
On-lline customers
ine
do not go back to
the old ways
the
24 hrs/day
24
Shopping from
home
home
Technology
Technology
facilitates change
facilitates

Meaning of Electronic Commerce
Meaning
Product catalogs on the Internet
Inventory databases
Online point-of-sale and Transaction processing
Web retailing & wholesaling
EDI
Electronic Funds Transfer
Electronic banking
Interactive Marketing
Supply Chain Management

Meaning of Electronic Commerce
Meaning
Electronic Mail
Voice Mail
Discussion Forums
Data conferencing
Video conferencing
Electronic Meeting Systems

Scope of Electronic Commerce
Scope
Linking
With
Distributors &
Retailers

Linking
With
Suppliers

Enterprise
Management

Global
E – commerce
Infrastructure

Interface
With
Consumers

Communications and
Collaborations
Collaborations
Virtual teams

Global
communications

collaboration...
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