easyjet:staying ahead in the pricing fame
Principles of marketing
(Outline of the Marketing group)
Beijing normal university Zhuhai International business faculty international finance class 4
Teacher ：Ph.D Zhang Tong yao
Outline of the Marketing group
1.The purpose built group
Establishment of study group, through group activities conducted in learning, the knowledge mastered, theory into practice, establish a sense of teamwork, build team spirit and improve teamwork.Firmly grasp the knowledge, engaged in related industries to lay a solid foundation for the future.
2. Research interests
In-depth study of the Zhuhai high technology companies in the city, focused on marketing this section, combined with their own situation as well as future strategic planning, through what they have learned, and develop a marketing plan for the enterprise.
3. The survey object
Zhuhai Meizu Technology Limited (Smartphone)
Scope of business : electronic products
Nature of company: private enterprise
Marketing Manager: Luo Jia Tel: 18,666,905,8884. 4.The panellists
Advisor: Zhang Tongyao
Beijing Normal University Zhuhai International School of Business Administration in international finance class 4
Principal investigator: Zhang Zhichao members: Chen Xuanxu ,Lu Qian ,weiyang,zhanghong on Sun, Qiu Zelin ,Xu Jundong ,Lu Ching
5. Activities
Step 1 Research
First of all, we are browsing through the network-related Web sites, forums, etc have a rough idea of Meizu company.Meizu company headquarters after the company conducts researches and heads the company's Marketing Department conducted an in-depth exchange, about the company's products, marketing strategies, market positioning, the present stage of the sales status, and future strategies with a comprehensive understanding.
Step 2 Interviews and market research
Instructors with the help of our team has produced a questionnaire on our group to study the subject, publication of 1000 copies, respectively, for
(Outline of the Marketing group)
Beijing normal university Zhuhai International business faculty international finance class 4
Teacher ：Ph.D Zhang Tong yao
Outline of the Marketing group
1.The purpose built group
Establishment of study group, through group activities conducted in learning, the knowledge mastered, theory into practice, establish a sense of teamwork, build team spirit and improve teamwork.Firmly grasp the knowledge, engaged in related industries to lay a solid foundation for the future.
2. Research interests
In-depth study of the Zhuhai high technology companies in the city, focused on marketing this section, combined with their own situation as well as future strategic planning, through what they have learned, and develop a marketing plan for the enterprise.
3. The survey object
Zhuhai Meizu Technology Limited (Smartphone)
Scope of business : electronic products
Nature of company: private enterprise
Marketing Manager: Luo Jia Tel: 18,666,905,8884. 4.The panellists
Advisor: Zhang Tongyao
Beijing Normal University Zhuhai International School of Business Administration in international finance class 4
Principal investigator: Zhang Zhichao members: Chen Xuanxu ,Lu Qian ,weiyang,zhanghong on Sun, Qiu Zelin ,Xu Jundong ,Lu Ching
5. Activities
Step 1 Research
First of all, we are browsing through the network-related Web sites, forums, etc have a rough idea of Meizu company.Meizu company headquarters after the company conducts researches and heads the company's Marketing Department conducted an in-depth exchange, about the company's products, marketing strategies, market positioning, the present stage of the sales status, and future strategies with a comprehensive understanding.
Step 2 Interviews and market research
Instructors with the help of our team has produced a questionnaire on our group to study the subject, publication of 1000 copies, respectively, for