A chief executive officer (CEO) is the head of the company and is responsible for its overall success. Some CEOs are also members of the board governing the company, or boards with other organizations. They determine the policies that make up the structure of an organization, or its corporate governance
Chairman of the Board A CEO often serves as chairman of the board of directors. The board conducts performance reviews on the CEO and other high-level executives and determines whether they are doing a good job running the company. The board has the power to hire and fire CEOs. As part of the board, a CEO provides input on where he sees the company heading, financially and strategically. Steve Jobs was both the chairman and CEO of Apple for many years. Industry Analysis To lead the company, the CEO must be knowledgeable about the industry. She attends or maintains a presence at conferences and has meetings with other executives to make deals and exchange information. This not only keeps her informed about upcoming events and opportunities like mergers, but also makes her aware of potential threats, like a new competing product line.
Approve Annual Reports Annual reports are like a report card on a public company's s financial status. The CEO writes a personal message that accompanies the report. The message is a summary of the entire report and states his thoughts on future goals, and how the company is progressing toward them. The letter is intended to inform stockholders about the company's past and future performance. A CEO must verify that all the financial statements in the report are true and complete. Work With Other Executives A CEO must communicate with other high-level executives to make decisions. She often helps recruit candidates at this level since she will be working so closely with them. Although she typically receives input from officials such as the chief financial officer, the chief technology officer and the chief marketing...
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