Dupont Case Study

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Fourth Case Study Analysis
Melinda Eveleth
Davenport University

Introduction

Tom Harris is the General Manager of Dupont, which is the major employer in their community. Big changes had taken place when the Orlon plant had closed down, but few changes had taken place. Projects such as getting rid of one operation and installing another was being seen as regular business so there was no change management rubric.

GM Harris went to the University of Virginia seeking advice from the academic community to bring some of the latest thinking in business to the Dupont plant. He specifically wanted to introduce his managers to new ideas and how to apply those ideas to improving to the plant. He stated he was not looking to improve overall organization effectiveness. He stated he was under increasing pressure to do more with less.

A general bulletin was sent out to all employees stating the work culture that would be built. It stated that a representative from University of Virginia would be spending time at the plant and had been asked to give new perspectives on the work being done and the organization as whole. The hope was that it would help develop people and continually improve production. The most important goal was to help the staff appreciate and develop what goes right, assist in building on the strengths and to make the plant work better for everyone. It was also made clear that the representatives presense was not to suggest there was a particular problem, and the result is due to the plants desire to continuously improve.

Over a six month time period interviews were conducted with workers and managers. Time was spent in the workplace and the representative learned about the day to day activities at the plant. This produced a description of the shared stock of knowledge that organizational members used to interpret events and generate behavior. What was made explicit with that process was the local...
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