Ducati Case Study

BP Solar is a leader in Solar Industry.
PB Solar,
Strategic Analysis – Group Project

University of Lugano
2011

Natalia Kovalenko
Reham Kamal
Maria Churkina

Table of Contents:

0.0. Executive Summary. 1.0. Introduction/ Background Information.
2.0. History
3.0. Strategic Analysis: 3.1. Five Force Industry Analysis 3.2. SWOT Analysis

* BP & their Competitors in the Solar industry: * Kyocera * Sharp * Shell Solar (Solar World)

* Current Strategic position: * Solutions (Possible Solutions and suggestions) * Conclusion: * Bibliography: * Appendix: * industry forecast carts: * BP future projects: * Key Statistic

0.0. Executive summary
BP Solar is a global company with over 2000 employees focused on transforming sun’s energy into solar electricity. BP Solar develops, designs, produces and provides maintenance solar electric systems for wide spectrum of applications and users from industrial to commercial and residential sectors. BP is one of the largest solar companies with over 40 years of experience in the industry and installations in more then 160 countries. The company’s production facilities are located in Australia, US, Spain and India.

The company was established by BP, British Petroleum in 1973 and was growing through acquisition of manufacturing plants and join ventures with companies including Spain, Greece, Italy, USA, India, China and Arab Emirates.
The company has put a great emphasis and invested in R&D, as a result the company could afford the power as well as output warranty. The company stands behind its product. BP solar is involved a number of different projects all over the world.

Due to the fact that the clean tech industry is relatively new, the company is having many obstacles on its way to success, such as falling behind its competitors, equipment quality and cost structure problems, and the lack of faith from

Bibliography: "German Blaze Sparks BP Solar Concerns - Solar - Renewable Energy News - Recharge - Wind, Solar, Biomass, Wave/tidal/hydro and Geothermal." Recharge Mobile. Web. 18 Dec. 2011. <http://www.rechargenews.com/energy/solar/article182054.ece>. Cells, Stretchable Solar. "Solar Power - Technologies That Harness the Energy of the Sun." Alternative Energy News. Web. 16 Dec. 2011. <http://www.alternative-energy-news.info/technology/solar-power/>. Cells, Stretchable Solar. "Solar Power - Technologies That Harness the Energy of the Sun." Alternative Energy News. Web. 17 Dec. 2011. <http://www.alternative-energy-news.info/technology/solar-power/>. "Can Solar Be Competitive?" Residential Solar Contractors, Home Solar Power Installation | CalFinder. Web. 19 Dec. 2011. <http://solar.calfinder.com/blog/solar-politics/can-solar-be-competitive/>. "Can Solar Be Competitive?" Residential Solar Contractors, Home Solar Power Installation | CalFinder. Web. 19 Dec. 2011. <http://solar.calfinder.com/blog/solar-politics/can-solar-be-competitive/>. "An Internal and External Analysis of BP Solar and Shell Renewables | Free Sample." UK Custom Essays, Assignments, Reports, Proposals and Dissertations. Fri. 15 Dec. 2011. <http://www.ivoryresearch.com/sample1.php>. "Photovoltaic Market Installations Shine in 2010 - Usual Suspects Rate Well | TechEye." TechEye - All the Latest Technology News Unfit for Print. Web. 12 Dec. 2011. <http://news.techeye.net/hardware/photovoltaic-market-installations-shine-in-2010>. "Spotlight On The Solar Industry." Investopedia – The Web’s Largest Investing Resource. Web. 12 Dec. 2011. <http://www.investopedia.com/articles/stocks/08/solar-investing.asp>. "History of Solar Photovoltaic Power and Solar Panels." Solar Energy Panels Power Electric and Heating Systems. Web. 17 Dec. 2011. <http://solarexpert.com/pvbasics2.html>. Fast Facts about the Industry. http://www.solarbuzz.com/FastFactsIndustry.htm. Web. 17 Dec. 2011. Kyocera, Products, Kyocera Solar Energy <http://www.kyocerasolar.com/about/> Web. 17 Dec. 2011. Kyocera Holds Grand Opening for North American Solar Plant http://www.cleanedge.com/story.php?nID=3332 Web. 17 Dec. 2011. Kyocera Introduces MyGen Meridian Building-Integrated Solar PV Module System http://www.renewableenergyaccess.com/rea/partner/story?id=22841 Web. 17 Dec. 2011. Sharp. http://solar.sharpusa.com/solar/dealer_training/0,2480,6-0,00.html Web. 17 Dec. 2011. SolarWorld Strategy. http://www.solarworld.de/sw-eng/unternehmen/index.php?seite=u-strategie Web. 17 Dec. 2011. "Solutions | Global Warming Is Real: Climate - Energy - Sustainability - Part 2." Global Warming Is Real | Climate | Energy | Sustainability. Web. 10 Dec. 2011. <http://globalwarmingisreal.com/category/solutions/page/2/>. "Home Owners Embracing Solar Technologies." M&S Money - Credit Cards, Insurance, Savings and Loans. Web. 11 Dec. 2011. <http://money.marksandspencer.com/news/2011/05/home-owners-embracing-solar-technologies/7849/>. Policy., Privacy. "GE Harnesses Solar Energy to Empower Electric Vehicles." Investment U - Investment Research with a Contrarian Point of View. Web. 12 Dec. 2011. <http://www.investmentu.com/2011/ge-solar-energy-carports.html>. Vaux, Robert. "Environmental Effects of Solar Energy | EHow.com." EHow | How to Videos, Articles & More - Discover the Expert in You. | EHow.com. Web. 12 Dec. 2011. <http://www.ehow.com/about_4780168_environmental-effects-solar-energy.h 9.0 9.2. BP future projects The chart below is a plan of BP new project mapped on its locations that will start 2011, 2012, and between 2013 to 2016 which is managed by the Global Projects Organization – within BP Developments Division Enterprise Value (Dec 27, 2011)3: | 163.75B | Trailing P/E (ttm, intraday): | 5.99 | Forward P/E (fye Dec 31, 2012)1: | 6.64 | PEG Ratio (5 yr expected)1: | 1.66 | Most Recent Quarter (mrq): | Sep 30, 2011 | |