Distribution Network of Reliance Communication at Allahabad

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  • Topic: Reliance Anil Dhirubhai Ambani Group, Reliance Communications, Companies based in Mumbai
  • Pages : 25 (5157 words )
  • Download(s) : 355
  • Published : July 23, 2012
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UNITED INSTITUTE OF MANAGEMENT (FUGS) NAINI ALLAHABAD

A PROJECT REPORT ON

MARKETING & DISTRIBUTION NETWORK OF RELIANCE COMMUNICATION IN ALLAHABAD

AT

Submitted to:- Submitted by:- Mr. Sajid Husain Abdul Lais
Cluster Head, B.B.A. Vth Semester Reliance Communications Ltd. Batch : July (08-11) Allahabad United Institute of Management (FUGS) Allahabad

ACKNOWLEDGEMENT

I wish to acknowledge my specific in debtness to director “United Institute of Management (FUGS) Allahabad”, who made this opportunity to perform summer training as a part of BBA Course. I wish to extend my Sincere Gratitude towards “Mr. Sajid Husain (Cluster Head, Reliance Communication Ltd. Allahabad)” Reliance Communications Ltd for accepting me as a summer trainee and who gave me necessary instruction. He was very supportive during the whole training period & guided me in every step. I express my sincere thanks to Mr. Sajid Husain (Cluster Head, Reliance Communication, Allahabad) for their valuable guidance and best possible help during course of study and helping me in giving me all relevant information about the product and services and assigning this project to me. My heart full thanks to the whole staff and customers of Reliance Communications Ltd, who spared their busy schedule and gave me continuous support in every possible manner to gain practical knowledge in Industry. Thanks to other summer trainees for their co-operation and suggestions throughout this project. Finally I would like thank all my friends and my family for the kind of support and to all who directly or indirectly helped me in preparing this project report.

INDEX

Executive Summary

1. Introduction

2. Objective of the study
3. Company Profile-
* About the Company
* Company’s Product and its Features
* Marketing Strategies
* Competitors
* Government Policies
* Achievements
* Mission
* Visions
* National and International Image
4. Research Methodology-
* Research Problem
* Sources of data
* Type of research
* Method of data collection
* Analysis of collected data
5. Project

* Introduction of the topic

6: DATA ANALYSIS & INTERPRETATION

* DATA INTERPRETATION & FINDING OF CUSTOMER SURVEY 7: CONCLUSIONS
8: SUGGESTION

CHAPTER -1

Introduction

Indian Telecom industry is one of the fastest growing telecom markets in the World .Telecom in real sense means transfer of information between two or more persons situated at distant places through radio electric signals. The popular meaning of telecom always involves making dialogue through electric signals with the help of electronic device. Now a day’s people have come more accustomed to telecommunication facility in place of old postal system or any other methods of exchange of communication. With its high population and development potential India is having one of the fastest growing telecom networks in the world. India’s public sector telecom company BSNL is the 7th largest telecom company in the world. Reliance, Vodafone, Airtel, Idea, Virgin Mobile, Tata indicom, Aircel, Uninor etc are other major operators in India. The Indian telecommunications industry is one of the fastest growing in the world and India is projected to become the second...
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