Discourse Organization on Asian Fashion Blogs
Chapter 1
Discourse Organization of Asian Fashion Blogs
Introduction
Background of the study
Blogging has emerged as one of the most popular forms of online discourse. The ease and lack of expense in setting blogs has raised intriguing possibilities for language learning in social media. The unique nature of its architecture and its low cost have not only affected how different bloggers can publish and distribute their work to a wider audience but also how they see themselves as writers. According to Blood (2002), blogs have been used in various ways: as online journals, a means of designing hypertexts, and more radically, to create what calls the first native form of discourse on the internet. She argues that blogging best reflects the dream of Tim Berners-Lee (2000), who was one of the principal designers of the World Wide Web, to make the Web into something truly interactive both in terms of how texts are read and how they can be easily posted and accessed. The growing interest in blogging has aroused the interest of English as a Second Language and English as a Foreign Language fashion bloggers who see blogging as a simple and low cost way of giving readers an access to publishing, advertising and distributing their writings on the internet as a method of providing them with the experience of writing in a digital format, and as a means of discussing issues related to their social and personal lives. According to Fleishman (2002), blogging is the art of turning one 's own filter on news and the world into something others might want to read, link to, and write about. The openness can give the bloggers a greater sense of the variety of possible audiences they can reach, both for understanding these audiences and learning strategies to respond to them. These types of on-line discussions have been referred to as "gated communities" (Lowe & Williams, 2004). With regards to world Englishes, Kachru (1992) conceived the idea of three concentric circles
Discourse Organization of Asian Fashion Blogs
Introduction
Background of the study
Blogging has emerged as one of the most popular forms of online discourse. The ease and lack of expense in setting blogs has raised intriguing possibilities for language learning in social media. The unique nature of its architecture and its low cost have not only affected how different bloggers can publish and distribute their work to a wider audience but also how they see themselves as writers. According to Blood (2002), blogs have been used in various ways: as online journals, a means of designing hypertexts, and more radically, to create what calls the first native form of discourse on the internet. She argues that blogging best reflects the dream of Tim Berners-Lee (2000), who was one of the principal designers of the World Wide Web, to make the Web into something truly interactive both in terms of how texts are read and how they can be easily posted and accessed. The growing interest in blogging has aroused the interest of English as a Second Language and English as a Foreign Language fashion bloggers who see blogging as a simple and low cost way of giving readers an access to publishing, advertising and distributing their writings on the internet as a method of providing them with the experience of writing in a digital format, and as a means of discussing issues related to their social and personal lives. According to Fleishman (2002), blogging is the art of turning one 's own filter on news and the world into something others might want to read, link to, and write about. The openness can give the bloggers a greater sense of the variety of possible audiences they can reach, both for understanding these audiences and learning strategies to respond to them. These types of on-line discussions have been referred to as "gated communities" (Lowe & Williams, 2004). With regards to world Englishes, Kachru (1992) conceived the idea of three concentric circles
References: Internet Macmillian Dictionary. Retrieved on 08/20/12 from http://www.macmillandictionary.com/dictionary/british/web-traffic. Domains by Country. Retrieved on 08/20/12 from http://www.checkdomain.com/list.html.