Deere Swot

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John Deere's values - integrity, quality, commitment and innovation – can be traced back to the company's founder, John Deere. Throughout the company's 171-year history, the values John Deere lived by have been fundamental guides and measures in every aspect of the company's operations and an explicit part of its strategy. John Deere’s success executing its strategies is directly attributable to a 171-year heritage of integrity, quality, commitment and innovation. Th e role of these values is summarized by a statement, widely known by employees, that how we achieve results is as important as the results we achieve.


Deere is the world's leading provider of advanced products and services for agriculture and forestry and a major provider of advanced products and services for construction, lawn and turf care, landscaping and irrigation. Goes beyond selling agriculture equipment and provides all possible services a farmer can need including equipments/part financing, helping them resale their equipment, advisory services, food Runs separate finance company to extend credit for purchasing equipment, crop insurance and other projects. John Deere merged several technology-based operating units — AGRIS Corporation, GeoVantage, GeoVeritas, John Deere FoodOrigins, John Deere Global Ag Services and Agreen Tech, — into a unified business entity known as John Deere Agri Services. Credit has generated $2.5 billion of earnings and its portfolio of loans, leases and revolving credit has more than doubled in size.


|Strengths |Weakness | | |Size, high fixed cost during economic slump, low sales | |Worldwide Customers, dealers, good network. |Diversified into too many segments and complex structure | |Diversified sectors , products and...
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