Decision Making

Topics: Howard Schultz, Starbucks, Corporation Pages: 4 (839 words) Published: February 10, 2013
Starbucks Corporation

Mark D. Urbon

Southern New Hampshire University


The following paper is about Starbucks Corporation and the leading facet of the P-O-L-C framework. This paper will examine the company’s leadership under Howard Schultz, and the passion he displays. The paper will also take a look at how the company motivates its employees to continue to move the business forward.


The following paper addresses the leading facet of Starbucks Corporation. First, the paper will examine the company’s top leader, Howard Schultz, and reveal how passionate he is about Starbucks and its partners. The paper will also take a look at how the company motivates its employees to maintain the company’s status of “the largest coffeehouse company in the world.” (Cunningham, R. 2012)

Howard Shultz leads with passion; this is displayed in many of his actions but most importantly right from the start in 1987 when he purchased a little known coffee company in Seattle, Washington named Starbucks. Schultz viewed this as an opportunity to combine his love for coffee and his passion to work in a company that fostered a corporate culture that would inspire consumers, business partners, and employees to see his personal philosophy of dignity and respect.

“On the day he purchased the local business he held an employee meeting This meeting had three talking points: 1. Speak from the heart. 2. Put myself in their shoes. 3 Share the big dream with them.” (Gallos, J. 2012). Schultz, right from the start conveyed his passion to do the right thing and grow the company responsibly. His challenge to Starbucks partners was love what you do and expect the company to reciprocate that in return. Schultz’s philosophy “true leadership leaves no one behind” is apparent in the way the company continues to grow and increase profits yet still...
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