D1 Unit 22 Evaluate the success of various display and merchandising and display techniques used by different outlets and those in their own designs
Above I have two shop displays, one of these shop displays is the shoe room from Harrods and the other is a Shop display that I mad for Harrods. I will be finding the weaknesses and strengths of each shop display.
One of the strengths of these shop display 1 is that there are many tangible goods which make the buyer more interested if they want to buy want the item. If they want to buy it, they would want to feel the quality of the fabric before they can take it home with them to see if it worth the price they are paying etc.
One of the strengths of shop display number 2 is that the display looks clean and not messy. By display being clean, it makes the display more attractive as more people would want to go in and try items on which would lure them into buying it if they like it.
One of the weaknesses of shop display 1 is that it does not have a variety of items on the display which might not interest some customers as it may not be their taste of style but it may have been for others. This is bad because it only get some customers into the shop when the display should be able to bring all customers in.
One of the weaknesses of shop display number 2 is that there are too many shoes around which makes nothing stand out and catch someone’s eye. This is bad because none of the shoes would be bought if they don’t catch the buyer attentions and they wouldn’t even notice the shoes.
Thirdly, another one of the strengths of the above shop display 1 is that it has good colour coordination which can catch the customer’s eye really quickly. This is good because it the items don’t catch the customers eyes then they wouldn’t really want to take it home.
Another one of the strengths of shop display number 2 is that there are individual spotlight on the shoe shelves which gives the shoes more of an attractive look and makes the shoes look as if they are very good quality. This is good because it would make the customer buy they products if they think it looks nice and
One of the strengths of these shop display 1 is that there are many tangible goods which make the buyer more interested if they want to buy want the item. If they want to buy it, they would want to feel the quality of the fabric before they can take it home with them to see if it worth the price they are paying etc.
One of the strengths of shop display number 2 is that the display looks clean and not messy. By display being clean, it makes the display more attractive as more people would want to go in and try items on which would lure them into buying it if they like it.
One of the weaknesses of shop display 1 is that it does not have a variety of items on the display which might not interest some customers as it may not be their taste of style but it may have been for others. This is bad because it only get some customers into the shop when the display should be able to bring all customers in.
One of the weaknesses of shop display number 2 is that there are too many shoes around which makes nothing stand out and catch someone’s eye. This is bad because none of the shoes would be bought if they don’t catch the buyer attentions and they wouldn’t even notice the shoes.
Thirdly, another one of the strengths of the above shop display 1 is that it has good colour coordination which can catch the customer’s eye really quickly. This is good because it the items don’t catch the customers eyes then they wouldn’t really want to take it home.
Another one of the strengths of shop display number 2 is that there are individual spotlight on the shoe shelves which gives the shoes more of an attractive look and makes the shoes look as if they are very good quality. This is good because it would make the customer buy they products if they think it looks nice and