Specialization Project Report
“A Study on THE CUSTOMERS PERCEPTION ON ONLINE SHOPPING BUYING BEHAVIOUR “
Submitted in partial fulfillment of the requirement for Post Graduate Diploma in Management
Roll No. 2T1-49
UNDER THE GUIDANCE OF
DR.MADHAVI PANDYA, PROFESSOR
SIVA SIVANI INSTITUTE OF MANAGEMENT
It is of great pleasure to take the opportunity to acknowledge and express my gratitude to all who helped me through in my project. I thank DR.MADHAVI PANDYA -Professor, Marketing Siva Sivani Institute of Management for guiding to do the project work. I am always grateful to her for direction and inspiration. She provided me with her assistance and support whenever needed that has been instrumental in completion of this project. The learning during the project was immense & invaluable. My work basically included the study of various ways for developing customer behavior towards product . The present report is an amalgamation of my thoughts and my efforts to study the various ways of developing the customer service of the company. Further a detailed study has been done in order to suggest the company the feasible strategies that would enhance its market share.
S SHRUTHY (2T1-49)
I hereby declare that the project work “A STUDY ON THE CUSTOMERS PERCEPTION ON ONLINE SHOPPING BUYING BEHAVIOUR” submitted to Siva Sivani Institute of Management, is a record of an original work done by me under the guidance of, DR. MADHAVI PANDYA-PROFFESOR, Marketing Siva Sivani Institute of Management, Secunderabad and this project work is submitted in the partial fulfillment of the requirement for the award of...
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