Customer Satisfaction of Private Commercial Banks and Nationalized Commercial Banks (Ncbs) in Bangladesh

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Customer Satisfaction of Private Commercial banks and Nationalized Commercial Banks (NCBs) in Bangladesh

Customer Satisfaction of Private Commercial banks and Nationalized Commercial Banks (NCBs) in Bangladesh

Course Title: Project Work
Course: Bus 498

Submitted To
Kashfia Ahmed
Lecturer
Department of Business Administration
East West University

Submitted By

Md.Obaydul Huq
ID: 2005-2-10-097
Department of Business Administration
East West University

Date of Submission: 19th April 2009

Letter of Transmittal

19th April 2009
Kashfia Ahmed
Lecturer
Department of Business Administration
East West University
41 Mohakhali C/A,
Dhaka.

Sub: Submission of Project Work.

Madam,

With proper veneration and polite submission, I beg most respectfully to state that I am lucky to work on such a field basis project work. I am grateful to you. The noticeable thing is to prepare this project I have to face the real business environment.

To prepare this project I had to face some problems. But I could overcome most of those situations. This Project Work is the result of my effectiveness and efficiency.

Sincerely Yours

Name
ID
Sign
Md.Obaydul huq
2005-2-10-097

Acknowledgement

At first, I present my due rewards to all mighty God, who has provided me the valuable opportunity to build and complete this Project Work successfully with good health and sound mind. I would like to express my feelings and great affections with my heartiest appreciation to the most honorable Kashfia Ahmed for her kind co-operation. I also thanked her for kindly assigning such a precious and significant program, which I will always remember gratefully. At last, I would like to thank the readers of this report who have given their valuable time to read this project work. I desire and hope that this program will certainly help me to get a good experience, so that I can be successful and build up my career in a precise way.

Executive Summary

The project paper is comprehensive study of the customer satisfaction of Nationalized Commercial Banks (NCBs) and private commercial Bank. In this project paper I try to identify to understand the context of customer satisfaction in banking sector, how to the customer satisfaction impact on banking service. To identify the factors influences the customer satisfaction, Comparison customer satisfaction of Private Bank and Nationalized Commercial Banks (NCBs) and Current scenario of customer satisfaction in banking sector. This project paper based on the customer satisfaction level of Nationalized Commercial Banks (NCBs) and private commercial Bank in Bangladesh. For this reason I describe in this project paper Customer satisfaction, Measuring Customer Satisfaction, Why customer satisfaction is important? Factors that Affect Customer Satisfaction, Customer satisfaction research, Indicators of customer satisfaction, what are some of the Major Considerations in Improving Satisfaction? Measuring Customer Satisfaction in a Bank, The Service bank offer to public, The Service Private Commercial bank offer to public, Service quality of Private Commercial Banks, The Service Nationalize Commercial Bank (NCBs) bank offer to public. At last I try to describe the problems of banking sector and to identify the which factors are influence of customer for their satisfaction and which factors are influence of customer for their dissatisfaction of Nationalized Commercial Banks (NCBs) and private commercial Bank.

Objectives
This report is a material of the project work. So there are some objectives of making the report To understand the context of customer satisfaction in banking sector. To identify how to the customer satisfaction impact on banking service. To identify the factors influences the customer satisfaction. Comparison customer satisfaction of Private Bank and Nationalized Commercial Banks (NCBs). Current scenario of...
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