Customer Oriented Defiance

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ARC VIEW
JUNE 16, 2011

Defiance - Epicor Collaboration in India
By Rajabahadur V. Arcot and Sharada Prahladrao

Summary
India, with a growing economy and an expanding manufacturing industry, offers excellent growth opportunities for ERP solution providers, especially those with offerings that address the requirements This partnership aims to bring together Defiance’s strengths in enterprise technology services and Epicor’s strengths in enterprise resource planning (ERP) solutions to capture a significant share of the market in the manufacturing, retail, distribution, and services segments in India.

of small and medium enterprises (SMEs). Defiance Technologies, a Hinduja Group company, and Epicor Software Corporation, a US-based ERP supplier, have announced that the two companies have entered into a partnership to pursue the growth opportunities in India’s business software solutions market. This partnership aims to bring together Defiance’s strengths in enterprise technol-

ogy services and Epicor’s strengths in enterprise resource planning (ERP) solutions to capture a significant share of the market in the manufacturing, retail, distribution, and services segments. This market, characterized by the presence of a large number of SMEs, remains largely untapped.

Defiance–Epicor Partnership Adapts to Market Requirements
While many large companies in India already use ERP solutions, many of the small and medium enterprises have yet to invest in this technology. The next wave of growth for the ERP market in the country should come when suppliers begin to address this under-served market. However, implementation challenges and lack of human and financial resources deter many of these companies from investing in ERP solutions. Suppliers capable of providing enterprise solutions to the SME segment with scalable and affordable technology solutions can capture and emerge successful in this market, which ARC believes is just waiting to be tapped. Epicor and...
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