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Critical Analysis of the Emergence of the Work Life Balance Concept in Organizations Such as the Bpo Sector.

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Critical Analysis of the Emergence of the Work Life Balance Concept in Organizations Such as the Bpo Sector.
1. INTRODUCTION: BACKGROUND OF STUDY
Work life and personal life are the two sides of the same coin. They are inter-connected and interdependent. Very often, working people claim that they have to make tough choices even when their work and personal life is nowhere close to equilibrium. Focusing on the BPO sector of Mauritius, more precisely on Call Centres, it can be seen that Call Centres have increased rapidly in number over the past five years. They are now a significant part of the Mauritian economy as the economy is moving in the direction of becoming a cyber island. Call Centres represents 18 % of the BPO sector. The call centre industry is the highest generator of employment with 3590 people in this sector. However, even if call centres are attracting many employees, the latter record a labour turnover of 6-7 % each year.
Human resources are the most important asset of the BPO sector. Managers must adopt proper strategies so as to retain their employees. In this respect, the quests for work life balance strategies are becoming more and more vital for firms engage in the Business Process outsourcing field. The need to retain existing key staff and talent pool coupled with the cut throat competitive labour market had led to the evolution of the work life balance concept. Consequently, the concept of the Work life Balance strategies have evolve to cater for the changing nature of work and also to make work and family life more nexus and stable. The Research proposal aim at analyzing the concept of the work life balance practices as implemented in the business process outsourcing sector.

The work life balance concept can be defined as the stress-free management of work and family roles (Lobel, 1991) and to achieve satisfaction in all life domains (Kirchmeyer2000). The main purpose of the research is to investigate the work life balance practices implemented in the BPO sector and to analyze the benefits generated when adopting these policies.



References: Bernett, Jim, (1997), “Work-Life Balance; Doing it right and avoiding the pitfalls”. Employment Relations Today, Vol. 33:3, pp.1-9 Brittman S. (2005) How we compete: what companies around the world are doing to make it in today’s global economy. New York: DoubleDay Books. Bruck, C. et al. (2002). The Relation between Work–Family Conflict and Job Satisfaction: A Finer Grained Analysis. Journal of Vocational Behavior, 60(3): 336-353. Crooker, K. et al. (2002). Creating Work-Life Balance: A Model of Pluralism across Life Domains. Human Resource Development Review, 1(4): 387-419. Fiorito A. et al. (2007). The importance of the individual: How self-evaluations influence the work-family interface. in E.E. Kossek, and S.J. Lambert. Glezer H. and Wolcott A. (1998), “The 24/7 Work Life Balance Survey,” Work Life Balance Centre, February 2005, p. 4. Guest R, (2002) The future of work-life balance. London:ESRC Lobel C. (1991). The flexible workplace: A sourcebook of information and research. Westport: Quorum. Tripathy, K. (2006). A Study on the Worklife of BPO Employees and the various Human Resource

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