Preview

Crisis Communications

Powerful Essays
Open Document
Open Document
1317 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Crisis Communications
Crisis communication is the most important aspect of external and internal organization communication. This type of communication ranges from image restoration campaigns to employee turnover. In the articles that I have analyzed, I discovered many examples of crisis communications and its importance. I will discuss the Bridgestone-Firestone Corporation's image restoration campaign and explain Benoit's theory of image restoration. Also, I will discuss how crisis communications fits into public relations models. Two examples for discussion will be how supervisors should convey bad-news to their employees, and group communication within employee turnover. My last example for this discussion will be Bill Clinton's image repair discourse. This essay will analyze and evaluate the effectiveness of crisis communications and its place within an organization. As stated earlier, I will discuss different examples retrieved from five scholarly articles that are relevant to this topic. I hope to convey the importance of crisis communications. In the article "Blowout! Firestone's Image Restoration Campaign" Blaney, Benoit, and Brazeal (2002) discuss how Firestone failed in its recovery efforts. The authors claim that Firestone's attempt to shift blame was "poorly conceived." (p. 379) Also, they claim the use of celebrities to support their products and reputation was unsuccessful due to the obvious financial relationships between them. This discussion leads up to the application of Benoit's image restoration theory. (2002). This theory states that "communicators who need to restore damaged reputations have five general rhetorical options: denial, evading responsibility, reducing offensiveness, corrective action, and mortification." (p.380) The author's conclude that this case study displays "denial and, sadly, concealment of incriminating data, are common responses to wrongful action. Had corrective action been implemented immediately, it seems likely that


References: Blaney, Joseph R., Benoit, William L. & Brazeal, LeAnn M. (2002). Blowout!: Firestone 's image restoration campaign. Public Relations Review, 28, 379-392. Cox, Stephen A. (1999). Group communication and employee turnover: How coworkers encourage peers to voluntarily exit. The Southern Communication Journal, 64, 181-192. Wagoner, Ruth & Waldron, Vincent R. (1999). How supervisors convey routine bad news: Facework at UPS. The Southern Communication Journal, 64, 193-209. Guiniven, John E. (2002). Dealing with activism in Canada: an ideal cultural fit for the two-way symmetrical public relations model. Public Relations Review, 28, 393-402. Benoit, William L. (1998). Bill Clinton in the Starr chamber. American Communications Journal. 12, (2). retrieved from http://acjournal.org/holdings/vol2/iss2/editorials, Apr. 21 2005.
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Better Essays

    cwallace Crisis Management Plan
    • 937 Words
    • 3 Pages

    cwallace Crisis Management Plan

    References: Chandler, R.C., Wallace, J.D., & Feinberg, S. (2007). Six points for improving crisis communication plans. Retrieved December 11, 2014 at http://its-networks. com/pdfs/White_Papers/tandberg/tandberg-whitepaper-crisis-business-communications.pdf.…

    • 937 Words
    • 3 Pages
    Better Essays
    Read More
  • Good Essays

    Case Study: Planned Parenthood
    • 741 Words
    • 3 Pages

    Case Study: Planned Parenthood

    Which is why it is important that a crisis communication team is hired to train nonprofit staff members and the board of directors on crisis management ahead of time. When a crisis occurs the crisis communication team’s plan should be to lessen damage and end the crisis. In order for this to happen, all staff members needs to know how to identify when a crisis is happening and the appropriate actions that need to follow. The crisis communication team would also inform the employees of when the company is experiencing a crisis and how to communicate to the…

    • 741 Words
    • 3 Pages
    Good Essays
    Read More
  • Powerful Essays

    The Dirty Truth: Muckraking in the Progressive Era
    • 1677 Words
    • 7 Pages

    The Dirty Truth: Muckraking in the Progressive Era

    Protess, David L. Fay Lomax Cook, Jack D. Doppelt, James S. Ettema, Margaret T. Gordon, Donna R. Leff, and Peter Miller. The Journalism of Outrage: Investigative Reporting and Agenda Building in America. New York: Guilford, 1991.…

    • 1677 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Better Essays

    Hcs/350 Crisis Management Research Paper
    • 818 Words
    • 4 Pages

    Hcs/350 Crisis Management Research Paper

    In our private lives words have a significant use as a meaning to show love and foster friendships. The way one communicates varies dependent on the setting. In times of crisis emotion is set aside to focus on resolution of a disaster situation. Dynamics of communication in times of crisis occurs in high intensity and in an assertive manner. “In the context of disaster management, fail-safe communication is vital during a wide range of actions, from the significant phase of "preparedness" to impart knowledge and information (mass education and public awareness), warning of impending threat…

    • 818 Words
    • 4 Pages
    Better Essays
    Read More
  • Powerful Essays

    HCS 320: How Crisis Affects A Community
    • 2017 Words
    • 9 Pages

    HCS 320: How Crisis Affects A Community

    Many organizations create a comprehensive crisis plans in order to be prepared for any crisis Hicks (2012). If people with in the organization are not aware of what is going on, and what plan to implement, they will not be able to act appropriately and perform their job duties, and that can cause a bigger chaos. The director’s job is to be able to choose appropriate communication channels to keep all the employees in the organization informed as well with a plan of action to portray a sense of calmness regardless of what is going on and that can be hard. If the appropriate communication channels are not used, they organization can fall apart and the public will suffer the effects of their challenges. If the public is not informed of what is going on using the correct channels of communication, they will feel a sense of distrust and panic can arise. That is why is important to keep the information simple, accurate, honest and delivered in a timely manner. If they are issues where they don’t know the answer its ok to say so instead of covering information. The public needs to know that there will be an action plan in order and that the organization has the situation under control. Helping the public to understand the roles of…

    • 2017 Words
    • 9 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Hcs/320 Communication Crisis Research Paper
    • 1850 Words
    • 8 Pages

    Hcs/320 Communication Crisis Research Paper

    A crisis is an event in which it is looked upon as leading to a dangerous unstable situation. These events can affect individuals, communities, it even can affect the nation depending on how severe it is. When people are in a crisis situation they tend to forget their normal coping measures. When people train on crisis situations they tend to do better in these type of events. Dynamics differs in times of crisis, mass trauma, and disaster for some communities. When disaster strikes it changes the normal function of the community. People feel unsafe and are devastated, confused and unsure what is happening and what they need to do. Each…

    • 1850 Words
    • 8 Pages
    Powerful Essays
    Read More
  • Satisfactory Essays

    HCS 320: The Role Of Communication In Crisis
    • 1398 Words
    • 6 Pages

    HCS 320: The Role Of Communication In Crisis

    When a certain crisis is going or a situation at the time then the emergency management office is going to be communicating with one another inside of the office and also outside of the organization as well. When dealing with and issue or matter however you look at it no matter what but also sometimes to it can be very difficult for the organization to meet up with one another at the time to get information about what is going on in the community or town during the time. But when you are working with so many different organization at the time communication can be hard for all of them that why you to come…

    • 1398 Words
    • 6 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Crisis Management Communication Plan Hsc 350
    • 865 Words
    • 4 Pages

    Crisis Management Communication Plan Hsc 350

    Sometimes it is something that we can predict. Other times the crisis happens upon us suddenly and without warning. In departments such as the Emergency Department (ED), crisis can generally be expected and the ED staff can safely believe that there will be a crisis during their shift. The outcome of the crisis can depend on how it is approached and dealt with. A patient’s rapid deterioration of their state of health or arrest in front of the family is a common crisis situation that occurs where I work. This puts the staff as well as the patient and patient’s family in crisis mode. I feel that my job as the patient’s nurse is to make sure that the situation flows as efficiently as possible. Crisis communication needs to be initiated immediately. My verbal and nonverbal communication can affect the situation. I also need to pick up on the verbal and nonverbal cues of the family. It is also important to collaborate with the team, listen to both staff and families and communicate in a professional manor. Active listening is a prominent quality of a leader, along with how they lead the team. A positive approach is always best while maintaining clear and concise communication. There are times when it is necessary to use assertive communication. This is true when dealing with a difficult person, staff or family member. The nurse needs to be a leader, professional and assertive in order to…

    • 865 Words
    • 4 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Communication and Crisis Paper
    • 1602 Words
    • 4 Pages

    Communication and Crisis Paper

    While a certain crisis is going or a situation at the time then the emergency management o0ffice is going to be communicating with one another inside of the office and also outside of the organization as well. When dealing with and issue or matter however you look at it no matter what but also sometimes to it can be very difficult for the organization to meet up with one another at the time to get…

    • 1602 Words
    • 4 Pages
    Satisfactory Essays
    Read More
  • Better Essays

    Communiation Crisis Paper
    • 1456 Words
    • 6 Pages

    Communiation Crisis Paper

    Stephenson, D. R. (1982). How to Turn Pitfalls into Opportunities in Crisis Situations. Public Relations Quarterly, 27 (3), 11.…

    • 1456 Words
    • 6 Pages
    Better Essays
    Read More
  • Good Essays

    Communication And Crisis Paper
    • 882 Words
    • 3 Pages

    Communication And Crisis Paper

    Potential advantages and challenges associated with communicating within the organization and with the public and private sectors during this crisis situation. First on the agenda is to acquire the use of the Barkers Group. This particular organization has offered training to come in and help us deal with “crisis communication training and media crisis training”. The Barkers Group will teach us how to respond to television and radio criticism. We will become familiar with what to say, and most importantly what not to say. There will be questions we are not prepared to answer. We will learn how to avoid these types of situations so we won’t make matters worse. Crisis situation we are aware that every circumstance is fragile. We must be able to convey knowledge about the crisis and be able to communicate through a crisis. The Barkers Group will help us in the areas typed in the memo. A challenge that may occur is making sure the reports about the water are kept at a level of assurance and the matter is being handled. As the director of the regional Emergency Management Office the last thing I want to do is cause a panic. I am willing to give adequate information that satisfies the public and the media. My team will be doing research into finding out why and getting knowledge as to why and how our water supply was contaminated.…

    • 882 Words
    • 3 Pages
    Good Essays
    Read More
  • Better Essays

    Communication and Crisis
    • 1216 Words
    • 4 Pages

    Communication and Crisis

    Lindgaard. G & Dudak. C (2002) (High appeal versus high usability: Implications for user satisfaction…

    • 1216 Words
    • 4 Pages
    Better Essays
    Read More
  • Better Essays

    Communication and Crisis
    • 1022 Words
    • 5 Pages

    Communication and Crisis

    References: Berstein, J. (1960). Beernstein Crisis Management, Inc. Retrieved Nov. 24, 2012, from The 10 Steps of Crisis Communication: http:// www.bernsteincrisismanagement.com…

    • 1022 Words
    • 5 Pages
    Better Essays
    Read More
  • Good Essays

    Health Care
    • 672 Words
    • 3 Pages

    Health Care

    Effective employee communication must be prepared for at all times regardless if the situation is unavoidable or not. However, a crisis situation calls for proper organizational structures and processes to be put in place before a crisis hits. This may include assigning responsibilities, training employees and establishing instruments which will enable a smooth top-down and bottom-up employee communication. A good crisis communication plan will allow a quick and effective response during an emergency ("Effective Risk and Crisis Information", 2012).…

    • 672 Words
    • 3 Pages
    Good Essays
    Read More
  • Powerful Essays

    Policymaking and the Media
    • 8143 Words
    • 33 Pages

    Policymaking and the Media

    Davis, A. (2002). Public relations democracy: public relations, politics and the mass media in Britain. Manchester: Manchester University Press.…

    • 8143 Words
    • 33 Pages
    Powerful Essays
    Read More

Related Topics