Corporate Strategy Assessment

Topics: Strategic planning, Strategic management, Management Pages: 19 (5260 words) Published: February 13, 2013
EASTERN AND SOUTHERN AFRICAN MANAGEMENT INSTITUTE

EXECUTIVE MBA

GLOBAL CORPORATE STRATEGY (CS 601)

- COURSE PROJECT

INTAKE 26, ESAMI HEADQUARTERS

BY MARTIN MATU: 26EHQ 12184

COURSE LECTURER: PROF CLEMENT CHINYANGA

Table of Contents
1 1.1 1.2 1.3 1.4 1.5 Introduction .................................................................................................................................................... 3 Background .................................................................................................................................................... 3 About ENA Health NGO................................................................................................................................ 4 Mission, and Values ....................................................................................................................................... 4 Core Values .................................................................................................................................................... 5 Objectives of the study ................................................................................................................................... 5

1.5.1 Specific Objectives ......................................................................................................................................... 5 2 2.1 2.2 2.3 2.4 3 3.1 3.2 Methodology .................................................................................................................................................. 5 Approach ........................................................................................................................................................ 5 Sample size and selection of respondents....................................................................................................... 5 Data Collection ............................................................................................................................................... 6 Data Analysis ................................................................................................................................................. 6 Results ............................................................................................................................................................ 6 General information from the Key informant................................................................................................. 6 Results from the study respondents ................................................................................................................ 7

3.2.1 Institutionalizing the strategic planning function ........................................................................................... 7 3.2.2 Establishing the strategic foundation.............................................................................................................. 8 3.2.3 Conducting the strategic (situational) assessment .......................................................................................... 8 3.2.4 Developing strategic plans ............................................................................................................................. 9 3.2.5 Strategic plan implementation and execution............................................................................................... 10 4 5 Conclusions .................................................................................................................................................. 10 Recommendations ........................................................................................................................................ 11

Annex 1: Strategic planning process self-assessment questionnaire...................................................................... 13 Annex 2: list of study respondents...
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