Page 1 of 34

Corporate Social Responsibility as a Source of Competitive Advant...

Continues for 33 more pages »
Read full document

Corporate Social Responsibility as a Source of Competitive Advantage: an Exploratory Case Study on P.S.O

Page 1 of 34
Corporate Social Responsibility as a source of Competitive Advantage: An exploratory case study on P.S.O

FALL 2011

Thesis Supervisor

Sir Zohaib Sufyan

Submitted By:

Shahid Saleem 0811129
Tanzeel Shahed 0811136
Asad Ali 0811277

ACKNOWLEDGEMENT

Foremost, we would like to thank our advisor Sir Zohaib Sufyan for his sincere efforts in guiding us for compiling this thesis. His continuous guidance, encouragement, patience and support from the start gave us tremendous help in understanding the subject. In addition to this he was always available and accessible which again helped us in getting through with our research.

Furthermore we would like to express our sincere gratitude to the entire P.S.O CSR committee; Ma’am Shamail Shah, Mr. Anil Kumar and Mr. Rizwan Ul Haque( former CSR member) for devoting their valuable time to our research and providing us utmost co-operation at all times. We would specially like to thank Mr.Vaqar.A Khan, General Manager Human Resources, training and organizational development, for guiding us along the correct lines with our research.

We would also like to thank the entire SZABIST staff that was helpful in supporting our research work from the lab staff, to the library staff and the Executive Development Council for its timely preparation of our reference request letter. Special Thanks to Mr.Hafeez Abbasi, for his timely co-operation in checking our documents for plagiarism. Despite the tremendous workload, he managed to give us our plagiarism report promptly.

In the end we would like to thank our parents for their unconditional love and support throughout our lives and it is because of their hard work that we have the opportunity of being what we are today.

Table of Contents
Contents
EXECUTIVE SUMMARY4
1 INTRODUCTION5
1.1 BACKGROUND5
1.2 PROBLEM STATEMENT6
1.3 VARIABLES OF STUDY7
1.4 RESEARCH OBJECTIVES8
1.5 RESEARCH QUESTIONS8
1.6 RESEARCH METHODOLOGY8
1.7 SCOPE OF...